Priyadharshini Pk
Business Development Strategies | Expert in Loans, Channel Management | Skilled Digital Marketer. Open to opportunities—please connect at [email protected] to discuss potential roles or collaborations.
- Role
- Deputy Division Manager at AU SMALL FINANCE BANK
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Priyadharshini Pk
I am a Product and Growth professional with 8+ years of experience building acquisition…
Experience
Deputy Division Manager
Mar 2022 — Present · Bengaluru, IN
In the role of Deputy Division Manager at AU Small Finance Bank, I have had the opportunity to lead transformative initiatives that significantly impacted our channel management strategies. One of the most rewarding achievements was spearheading efforts that increased our channel penetration rates from 32% in FY22 to an impressive 69% by FY25. This was accomplished through targeted strategies and strong stakeholder engagement. Negotiating vendor agreements has also been a key part of my role. By developing strategic partnerships with key vendors for our insurance products, I successfully reduced administrative errors during client onboarding processes by over 30%. Additionally, I designed custom analytics solutions focusing on critical KPIs for channel effectiveness. This initiative allowed me to identify two major productivity bottlenecks early on and resolve them within the first quarter.Collaboration has been essential; working closely with IT teams helped address technical challenges that streamlined our product development processes. This collaboration led to a remarkable enhancement in operational efficiency by around 25%. Furthermore, I directed improvements to workflow protocols which resulted in a significant reduction of duplicate records by 40%, thereby optimizing our system workflows.Through conducting thorough post-project reviews and data analyses, I was able to inform future strategies effectively. These efforts culminated in a notable improvement of about 20% in project pipelines. The journey has been both challenging and fulfilling as it has allowed me to contribute meaningfully to our organizational goals.Competencies: Strategic Planning, Workflow Optimization, Performance Metrics
Education
Ethiraj College For Women
Bachelor of Commerce - BCom
2013 — 2016
Sri Sivasubramaniya Nadar College Of Engineering
Master of Business Administration - MBA
2016 — 2018
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