Priya Kumari
Business Intelligence Engineer at Amazon | Ex-Harman | M.S. in Data Science (University of Arizona) | Data analytics & Machine Learning Specialist
- Role
- Business Intelligence Engineer at Amazon
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Priya Kumari
Turning Data into Decisions | Business Intelligence Engineer | Ex-Harman | M.S. in Data ScienceWith 4+ years of experience in Business Intelligence and Data Consulting, I specialize in translating complex data into strategic insights that boost performance, optimize operations, and drive customer-centric growth.At Amazon and Harman, I’ve led high-impact analytics initiatives—from transforming lifecycle dashboards with genAI to refining churn models using XGBoost, all to power smarter decisions and measurable outcomes. Key Wins: • +20% Operational Efficiency: Redesigned end-to-end dashboards for subscription retention with GenAI integration. • +2% Customer Satisfaction: Improved CX using Amazon QuickSight and user insights. • +80% Churn Model Recall: Enhanced churn prediction using XGBoost and behavioral analytics. • –15% Acquisition Costs: Re-engineered pricing and marketing strategies via statistical analysis. • +30% Productivity: Automated Excel reporting and analytics with Python and macros. • +15% Marketing ROI: Spearheaded customer segmentation and trend analysis for smarter campaigns. Tech Expertise:SQL | Python | SparkSQL | Tableau | Power BI | Amazon QuickSight | GenAI | XGBoost | A/B Testing | ETL Pipelines | Data Warehousing | Machine Learning | Cohort Analysis Awards:“Star of the Team” (2022–23)| “Emerging Star” (2021–22)
Experience
Business Intelligence Engineer
Feb 2024 — Present · Bengaluru, IN
Conducted deep-dive analysis of sales funnel performance and customer behavior, improving CX metrics by identifying key churn drivers- Developed interactive dashboards using QuickSight to empower business teams with real-time metrics on conversion, revenue, and inventory- Collaborated with product managers to define and track KPIs that informed strategic product decisions- Led A/B testing efforts for promotional campaigns, resulting in a 6% lift in engagement and sales.
Education
A.S Krishna Niketan School
12
Visvesvaraya Technological University
Bachelor of Technology - BTech, Computer Science
2016 — 2020
Infant Jesus Schools
10
University of Arizona
Master's degree, Data Science
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