Pritika Roy
Digital Operations & Web Project Specialist @Pritikaroy.Com
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WORK HISTORY
Digital Operations & Web Project Specialist @Pritikaroy.Com
CA
Led 33+ digital projects across websites, booking systems, and marketing tools, reducing project turnaround times by 20%Delivered high-retention client service (95%) through technical support, uptime management, and proactive problem-solvingOversaw digital presence on platforms like Google Business, Yelp, and Apple Maps to ensure discoverability and SEO optimizationDirected a 5-member web/ops team, streamlining processes and cutting project bottlenecks by 15%Integrated Stripe payment systems and optimized booking workflows to improve transaction reliability and user experienceResearched and deployed AI tools, automations (Zapier), and SOPs to increase internal efficiency and digital scalabilityProvided training and IT support to clients and internal teams, enabling adoption of digital tools and improving response timesMaintained security protocols (server uptime, password policies) achieving 99.9% reliability across managed platforms
EDUCATION
WPIC Wedding Planners Institute of Canada
Certified Wedding Coordinator Consultant, Wedding Planning
UXDMC
UX Design Certificate, UX Design
University of Staffordshire
Bachelor of Arts, Honors , Major in Business Management & Minor in Project Management
Project Management Institute (PMI)
Certified Associate in Project Management (CAPM)®, Project Management
UC San Diego
Big Data Specialization Certificate, Big Data
DataCamp
Python Fundamentals, Python
Juno College of Technology
Certificate - Full Stack Masterclass ( Part-Time), Computer Science
HackerYou College of Technology
Web Development Fundamentals & Advanced, Computer Science
IBM Skills Network
IBM Data Engineering Professional Certificate, Data Engineering
Humber College
Ontario Post Graduate Certificate, Event Management
Juno College of Technology
Web Development Immersive, Computer Science
DataCamp
Data Engineer with Python, Big Data
ABOUT PRITIKA ROY
I’m Pritika Roy — a Senior Marketing Tech Coordinator with 5+ years of experience optimizing digital systems across WordPress, Shopify, and Webflow, while building CRM automations and campaign infrastructure that drive measurable results.My background combines business strategy, project coordination, and hands-on technical skills — from managing websites in WordPress, Shopify, and Webflow to implementing CRM platforms, Zapier automations, and analytics tools. I thrive in cross-functional environments where tech, marketing, and process need to come together to deliver results.With a BA in Business Management, a postgraduate certificate in Event Management, and a Web Development Certificate, I’m uniquely equipped to support the tools and systems behind campaigns, customer journeys, and internal efficiency. Whether it’s optimizing back-end infrastructure, launching a digital campaign, or improving client workflows, I bring a calm, collaborative, and solutions-first approach to everything I do.Let’s connect — I’m currently open to full-time remote roles where I can bring this hybrid expertise to a team that values scalable, people-first systems.
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