Prithish Chakraborty

CMO / Head of Marketing | Driving Revenue, Brand & GTM in FinTech & Payments

Role
Head of Marketing & Communications, Csr and Senior Director at Worldline
Location
Mumbai, MH, IN
LinkedIn followers
500 followers

About Prithish Chakraborty

I build marketing engines that drive revenue growth, product adoption, and trust in complex, regulated businesses.With 20+ years across fintech, payments, wealth, and digital platforms, I lead Marketing & Corporate Communications at Worldline India. My focus is simple: make marketing accountable to business outcomes—from pipeline creation and GTM to brand credibility and executive positioning.I specialize in- Translating complex payment and fintech products into clear, differentiated market propositions- Driving full-funnel growth strategies aligned to sales, partnerships, and revenue targets- Building scalable demand engines across digital, content, and performance marketing- Shaping corporate narrative and leadership positioning in high-trust environmentsMy work spans launching payment solutions, driving multi-crore pipelines, and building content and GTM ecosystems that deliver measurable business impact.I partner closely with business and leadership teams to simplify complexity, accelerate growth, and position marketing as a core driver of enterprise value.

Experience

  1. Head of Marketing & Communications, Csr and Senior Director

    Worldline

    Jul 2024 — Present · Mumbai, IN

    Marketing Transformation: Built & led India marketing function, aligned to CEO vision; optimized spend-to-outcome ratio across verticals.• Growth Delivery: Designed and executed lead generation funnels driving 30% SQL increase and multi-crore pipeline contribution.• Brand Equity: Elevated Worldline’s positioning in India as a trusted payments leader through integrated campaigns, industry recognition, and consistent brand storytelling.• Flagship GTM: Spearheaded launches of One Commerce, BOSS, Subscription Pay, Maitri, strengthening market leadership.• Digital Scale: Drove +40% organic traffic via SEO-led content strategy and full website overhaul.• Content IP Creation: Founded Nuggets (video series) and PayTech Bytes (podcast) – first-in-industry assets boosting brand visibility.• Innovation in Engagement: Pioneered VR-based product demos, transforming merchant onboarding and training.• Executive Visibility: Drove CEO positioning, thought leadership, and media presence across India and APAC.• CSR Strategy: Partnered with NGOs (EnAble India, Indivish Foundation, CSA), integrating impact storytelling into corporate brand.• Experiential Marketing: Led Worldline presence at Global Fintech Festival, RISE, Retail Leadership Summit, reinforcing industry leadership.

Education

  • Angels Of God High School

    Metriculation, General Studies

    1988 — 2000

  • B.Borooah College

    Bachelor of Science (B.Sc.), Economics - Statistics - Mathematics

    2000 — 2005

  • Acharya

    Master of Science (MS), Mass Communication/Media Studies

    2005 — 2007

Skills

  • Journalism
  • Editing
  • Entertainment
  • Festivals
  • Strategic Communications
  • Marketing Communications
  • Social Media Marketing
  • Event Management
  • Crisis Communications
  • Press Releases
  • Digital Media
  • Corporate Communications
  • Public Relations
  • Internal Communications
  • Media Relations
  • New Media
  • Content Strategy
  • Marketing
  • Media Planning
  • Short Films
  • Film Production
  • Content Development
  • Social Media
  • Reputation Management

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Prithish Chakraborty — Head of Marketing & Communications, Csr and Senior Director at Worldline in Mumbai, MH, IN | Unifers