Pritha Chakraborty
Amazon || Ex- Flipkart
- Role
- Business Development Specialist at Amazon
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Pritha Chakraborty
I am a Business Development Specialist at Amazon with over Six years of experience in the e-commerce industry, focusing on marketplace strategy, vendor management, and business growth.My career began at Flipkart as a Business Development Executive, followed by roles with Amazon JVs like Appario and Retailez, where I developed expertise in brand growth, operations, and analytics.At Amazon, I drive category performance, strengthen vendor relationships, and implement data-driven strategies to enhance profitability and efficiency. I’m passionate about using insights and innovation to help brands scale sustainably in the digital commerce space.Core Skills:Account Management | Business Development | Category Growth | E-commerce Strategy | Analytics
Experience
Business Development Specialist
Mar 2025 — Present · Bengaluru, IN
As a BD Specialist with Amazon India’s Out of Country (OOC) team, I work closely with international brands to enable their successful launch and long-term growth on the Amazon India marketplace.Key Responsibilities:Act as the primary point of contact for global brands entering Amazon India, providing end-to-end account management.Consult and support brands in understanding Indian market dynamics, customer behavior, and Amazon-specific growth levers.Drive brand onboarding by coordinating cross-functional teams including compliance, logistics, and marketing.Develop go-to-market strategies tailored to each brand’s category and goals, including pricing, assortment planning, and localization.Offer strategic inputs on catalog optimization, A+ content, and advertising to maximize visibility and sales.Facilitate partner connects and virtual onboarding sessions to ensure seamless operational setup.Leverage Amazon tools and data analytics to track performance, identify growth opportunities, and resolve challenges proactively.Support international sellers in navigating regulatory requirements such as BIS certifications, FSSAI, and import norms.
Education
ST Anne's degree college for women
Bachelor of Commerce (B.Com.), Business/Commerce, General
2012 — 2015
GIBS Business School
Master of Business Administration - MBA, Marketing
2016 — 2018
GIBS Business School
Master of Business Administration - MBA, Marketing
Kendriya Vidyalaya
High School Diploma, Business/Commerce, General
2000 — 2012
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