Pritam Roy

Co-Founder @ Fibr | ex-CRED, Rippling, Vymo | IIT Bombay

Role
Co-founder at Fibr AI
Location
San Francisco, CA, US
LinkedIn followers
500 followers
General Business & ManagementView LinkedIn profile

About Pritam Roy

I\'ve spent my career building products that live at the intersection of tech, product, and design.Whether it\'s been fintech, SaaS, consumer products, or now AI-native systems, I keep coming back to the same thing: how do complex systems actually behave when they grow? And how do the small decisions we make early on shape what happens later?One question stayed with me for years:Why is the web still static when everything else has evolved?Ads adapt. CRMs learn. Emails respond.But websites still show the same experience to everyone.That question is what led us to build Fibr.At Fibr, we’re building what we call the Agentic Web Experience Layer. Each URL acts as an intelligent agent picking up signals, understanding intent, and adapting the experience in real time. This isn’t about running more tests. It’s about building web systems that learn and get better with every visit.Before this, I\'ve had the chance to work on some interesting stuff:• Founded and scaled a couple startups (one got acquired)• Built fintech products at CRED and SaaS tools at Vymo• Figured out engagement at massive scale as a Gaming PM at Disney• Experimented with Web3 products at SuperlayerRight now, I\'m fascinated by what happens when intelligence gets baked into systems. That shift feels like one of those rare moments where the rules are being rewritten.If you\'re thinking about similar problems or just want to talk about products, AI, or how to build things that actually scale, let\'s connect.

Experience

  1. Co-founder

    Fibr AI

    Oct 2022 — Present

    Fibr.ai is reimagining the web for the agentic AI era. Marketers today run razor-sharp campaigns, personalized emails, and contextual CRM flows but when users land on their website, they still see the same static page. We believe that’s where growth breaks. At Fibr, we’re building an AI-native platform where every URL has its own autonomous agent: • Personalizing experiences in real time • Running continuous experiments without manual lift • Understanding how LLMs interpret and prioritize your site • Turning every click, visit, and interaction into intelligence Our goal is simple: improve ROI of the internet by making websites as intelligent as the rest of the stack. Unlike traditional CRO or personalization tools, Fibr is built for the AI era: • One agent per URL, handling personalization + experimentation • No dashboards, no manual ops- just outcomes • Self-learning core that gets smarter with every visitor We’re still early, but working with enterprises across sectors has already shown us how transformative AI-native websites will be. If you’re a marketer, operator, or AI optimist curious about the future of human-computer interaction, I’d love to connect.

Education

  • Stanford University

    DyDx

    2025 — 2025

  • Indian Institute of Technology, Bombay

    Master of Technology (M.Tech.), Engineering

    2013 — 2014

  • Indian Institute of Technology, Bombay

    Bachelor of Technology (BTech), Engineering

    2009 — 2013

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Pritam Roy — Co-founder at Fibr AI in San Francisco, CA, US | Unifers