Priscilla Martinez
- Role
- Data Science and Ai for Z Workstations Product Marketing at HP
- Location
- Houston, TX, US
- LinkedIn followers
- 500 followers
About Priscilla Martinez
Key skills that have served me in performing my roll successfully are building…
Experience
Data Science and Ai for Z Workstations Product Marketing
Aug 2022 — Present
PRODUCT MARKETING SME, SALES ENABLEMENT AND PRESENTATION *Identify and understand customer needs or job to be done (JTBD) and create messages and case studies to address those needs.*Create a marketing strategy and plan to facilitate sales enablement that communicates how the product fulfills those needs.*Apply subject matter expertise to work product and communication.*Develop product strategy and marketing roadmap, process innovation, sales enablement, and inter-company business relationships resulting in performing as SME.*Lead Sponsorship marketing for customer partners. Work with customers to strategize, create and execute marketing plans enhancing the HP/customer relationship and gain awareness of HP and how we solve customer pain points and enhance customer performance.*Develop new processes that contributed to exceeding team goals in customer engagement and sales enablement.
Education
University of Phoenix
Master of Business Administration - MBA, Business Administration, Management and Operations
Texas Tech University - Rawls College of Business
Bachelor of Business Administration - BBA, Marketing
Skills
- Retail
- Product Launch
- Management
- Program Management
- Cross-Functional Team Leadership
- Marketing Management
- Marketing
- Competitive Analysis
- Business Strategy
- Product Development
- Marketing Strategy
- Product Management
- Product Marketing
- Marketing Communications
- Strategy
- Product Lifecycle Management
- Forecasting
- Project Management
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