Priscilla Arvizu

About Priscilla Arvizu

I am a seasoned professional with over 12 years of proven success in public relations…

Experience

1. VP of Marketing

   Aaa Roofing And Waterproofing, Llc

   Nov 2014 — Present

   I am a key member of the Roofing team, where I play an integral role in expanding our presence across multiple markets. My focus is on identifying, leading, and overseeing the growth of strategic accounts by strengthening client relationships and building long-term partnerships.Throughout my career, I’ve driven measurable growth by:Growth for the company\'s Reroof Division Establishing 50+ national and regional accounts with building owners, property managers, and roofing consultantsDeveloping strategic expansion plans for each branch to align with company growth initiativesCreating and managing impactful marketing programs, budgets, and collateral that support business development effortsLeading sales teams to maximize opportunities with new and existing accounts, ensuring repetitive business and sustainable client successI also bring a strong background in marketing and communications, including creating graphic design pieces, social media campaigns, and press releases that resonate with our industry audience.Passionate about relationships, I actively participate in associations such as BOMA, IREM, ICSC/CREW, and NWIR to stay connected with industry leaders and continually identify opportunities for collaboration and growth.At the core, my approach is relationship-driven, cultivating trust, adding value, and turning opportunities into long-term partnerships that fuel organizational success.

Education

• California State University San Marcos

  Meeting and Event Planning

  2015 — 2016

• California State University-San Bernardino

  Communication Studies, Public Relations

  2008 — 2013

Skills

• Press Releases
• Public Relations
• Media Relations
• Event Management
• Crisis Communications
• Social Media
• Fundraising
• Meeting Planning
• Nonprofits
• Volunteer Management
• Publicity
• Corporate Events
• Event Planning
• Coordinating Events
• Hospitality Industry
• Grant Writing
• Food & Beverage
• Marketing Communications
• Public Speaking