Priscilla Longo Leonard
Entrepreneur | Experiential Oriented | MICE & Luxury Travel Expert | Product & Operational Executive
- Role
- Founder Sales, Marketing & Product Development Director at Motivation Travel Events
- Location
- Miami, FL, US
- LinkedIn followers
- 500 followers
About Priscilla Longo Leonard
Hi, I’m Priscilla (Pri!) — a dynamic, multilingual leader with over 25 years of…
Experience
Founder Sales, Marketing & Product Development Director
Jan 1997 — Present · São Paulo, BR
Project management, converting the client’s briefing and needs into comprehensive and crafted project proposals. Leading the process from concept approval, production, implementation to post mortem. On-site production, including supervision of meeting production logistics and tactical implementation. Hands on management of the creative process of all sales materials and promotion campaigns through various mediums (digital, online and print). Client relation, working closely with client contact to understand and meet program objectives/outcomes. Extensive experience in sourcing and vendor relationship, from research, selection to contract negotiation with worldwide vendors of the hospitality industry. Managing budget of up US$ 3 million / over attendees incentive trips and events.
Education
Pontifícia Universidade Católica de São Paulo
Bachelor of Business Administration (BBA)
Harvard University
Services Marketing and Management Strategies - Post Graduate Program
Escola Superior de Propaganda e Marketing
Post Graduate Program
Copenhagen Business School
Online-course
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