Priscilla Bennett
Digital Product Marketing Specialist @Independent Contracter
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WORK HISTORY
Digital Product Marketing Specialist @Independent Contracter
Charleston, SC
Developed tactical marketing/advertising plans for all clients.Established new social media team including Content Developers,SEO Specialists, and Media Technicians that grew company’s webpresence and global brand awareness by 34%.Wrote press releases, interacted with press, amplified messagingand stories on social media platforms for tech start-ups overseas.Focused on customer retention and acquisition costs, attributionanalysis and value proposition for tech start-ups overseas.Increased online traffic by 37% using SEO optimization for medicalpractice within 6 months.Created promotional material using Indesign/Photoshop for allclients.Managed advertising material delivery and correct contentplacement.
EDUCATION
North Carolina Agricultural and Technical State University
Journalism and Mass Communication- public Relations
SKILLS
ABOUT PRISCILLA BENNETT
Knowledgeable and motivated Public Relations and Digital Marketing professional with 8+ years in developing, implementing and managing public relations strategies and activities. Proven track record in developing innovative public relations and marketing strategies, branding and social media and SEO strategies. Crisis Communications Media relations Event planning Print media expertise Community outreach Image Consulting Strong written and verbal communication skills Personable and friendly Mac and PC proficient Talented public speaker Media Outreach Ad Sales
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