Jha
Senior Director Consulting @ WPP Media | Ex Publicis | Martech Strategist | Turning Data, Content & Code Into Meaningful Customer Experiences
- Role
- Senior Director Consulting at WPP Media
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Jha
I’ve seen companies spend like crazy to get clicks that never come. My job? Build marketing systems that actually perform, automated, measurable, and human.Hi, I’m Prince Jha. I help businesses turn cluttered funnels, scattered data, and underperforming campaigns into automated, data-driven marketing systems that scale. I specialize in Salesforce Marketing Cloud (SFMC), building and optimizing Journeys, Automations, Email Studio, and Data Extensions using AMPscript, SQL, and Cloud Pages. My work bridges Digital Marketing, Martech, and CRM Automation, integrating Data Cloud, Journey Builder, and Automation Studio to deliver measurable outcomes, improved engagement, and seamless customer experiences across channels.I believe in process. I’ve never been the \"Run campaign and hope\" kind of person. In SFMC, I design customer journeys across regions using AMPscript, SQL, and Automation Studio, connecting Email, Mobile, and CRM data to deliver seamless customer experiences.Impact Highlights• Built and led Agile cross-functional teams across Marketing, Salesforce, and Training functions.• Boosted SEO traffic by 240% in six months, helping clients hit 1M+ monthly visits and keyword rankings.• Generated ₹10M+ in a single quarter through an ABM funnel for a B2B tech client.• Onboarded companies and listed internships/jobs on a recruitment platform.• Optimized thousands of e-commerce products, recovering 30%+ lost sales via intelligent email automation.• Launched 50+ high-performance websites (some loading in under 900 ms) across eCommerce, LMS, EdTech, News, and Travel.Beyond the tech, I love teaching. Over the years, I’ve trained marketers, delivered 100+ workshops, and built teams that turn campaigns into case studies.I genuinely enjoy turning ideas into systems and strategies into results. Whether it’s crafting SFMC automation, mentoring teams, or building full-stack marketing systems, I bring structure, clarity, and ownership to every project. 🤙#TeamLeadership #SFMC #Salesforce #Martech #DigitalMarketing
Experience
Senior Director Consulting
Apr 2026 — Present · Bengaluru, IN
Working closely with cross-functional teams to design and implement end-to-end customer journeys using Journey Builder, Automation Studio, and Data Cloud (CDP), enabling unified customer profiles, advanced segmentation, and personalized engagement at scale.• Driving integration of multiple data sources (CRM, Snowflake, loyalty platforms, etc.) into Data Cloud, applying identity resolution, data modeling, and reconciliation strategies to improve profile accuracy and campaign effectiveness.• Translating business requirements into technical solutions across SFMC and the broader Salesforce ecosystem, ensuring campaigns are not just executed, but optimized for performance, scalability, and measurable impact.
Education
Indira Gandhi National Open University
Master's degree, Mass Communication/Media Studies
Naresh it, Hyderabad
Micrisoft .net
2013 — 2013
SITAMARHI DISTRICT HIGH SCHOOL DUMRA SITAMARHI
10TH, MATH, SCIENCE AND ARTS
2006 — 2007
Nagpur University
Bachelor of Engineering (B.E.), Computer Science
Sitamarhi Intermediate School, Dumra, Sitamarhi
12th, Mathematics, Physics and Chemistry
2007 — 2009
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