Preston Harp

Marketing Director at One Thing Marketing | Content & Campaign Strategist | Efficiency-Driven Creative

Role
Marketing Director at One Thing Marketing
Location
Louisville, KY, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Preston Harp

One Thing Marketing specializes in creating custom growth strategies that help $1M to $10M home service businesses consistently book more jobs—keeping your calendar full so you can focus on running your business, not chasing the next job. As Marketing Coordinator, I lead the creation and execution of multi-channel marketing campaigns designed to drive engagement, visibility, and lead generation for home service clients. I collaborate cross-functionally with design and sales teams to align messaging, optimize user experiences, and support revenue-generating efforts. My role spans copywriting, campaign execution, sales enablement, and operational efficiency to ensure marketing strategies translate into measurable results.

Experience

  1. Marketing Director

    One Thing Marketing

    Aug 2024 — Present

    Craft compelling and persuasive copy for various marketing channels, including websites, email campaigns, and promotional materials, ensuring alignment with brand voice and messaging.• Collaborate with design team to develop and maintain visually appealing, user-friendly website layouts and optimize web pages for improved user experience and SEO performance.• Partner with sales professionals to understand their needs, provide support, and develop materials that enhance client engagement• Design and implement efficient workflows and tools to streamline the sales process and improve team productivity.• Strategize and execute pay-per-click advertising campaigns.• Strategize and execute comprehensive annual marketing plans, aligning efforts with business goals and market trends to maximize brand visibility and engagement.• Research market opportunities, collaborate with cross-functional teams, and conceptualize new service offerings to meet customer needs and drive revenue growth.• Conducted strategy session meetings with prospects to assess needs and provide tailored solutions.• Developed and executed engaging social media campaigns that increased brand awareness, audience engagement, and follower growth across multiple platforms.• Recruited, trained, and managed virtual assistants to optimize workflow efficiency, improve productivity, and support business operations.

Education

  • University of Kentucky

    Bachelor's degree

    2020 — 2024

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Preston Harp — Marketing Director at One Thing Marketing in Louisville, KY, US | Unifers