Presha Singh

Marketing Manager @One Health Assist

Mumbai, IN

Marketing Manager at One Health Assist (OHA), focusing on brand presence in the health tech space- Managing PR and media presence, collaborating with the agency to enhance visibility- Overseeing media buying and content management for social media and YouTube channels- Leading campaign planning and digital marketing strategies to ensure consistent branding- Coordinating co-marketing initiatives with brands onboarded, aligning joint strategies to leverage each other\'s strengths- Managing collaborations with wellness experts, getting them onboarded, getting their slots updated on the platform, ensuring seamless integration of their services, coordinating promotional activities, maintaining regular communication to address any concerns, and optimizing their visibility through targeted marketing efforts to drive user engagement and bookings- Driving initiatives to elevate OHA’s visibility and growth, aiming to make OHA a household name in India, by executing strategic partnerships, implementing targeted digital marketing campaigns, enhancing brand storytelling, engaging in influencer collaborations, optimizing customer acquisition channels, and fostering community engagement through content and outreach programs tailored to local audiences- Managing Digital and Performance Marketing strategies to amplify the brand\'s presence involves leveraging data-driven insights, optimizing ad spend, utilizing multi-channel approaches such as search engine marketing (SEM), social media ads, and programmatic buying, while continuously testing and refining campaigns to maximize ROI, increase visibility, drive conversions, and enhance customer engagement- Strategizing and handling influencer marketing to help deliver an extended reach of the platform and to ensure that the app gains visibility among target audiences, fosters trust through authentic endorsements, and drives user engagement and downloads through relatable and influential voices.

School of Broadcasting & Communication

Master of Arts - MA, Advertising and Public Relations

Nitte University

Bachelor of Arts - BA, Journalism & Mass Communication