Prerona Basu

About Prerona Basu

I wrote a song for a CEO who'd been ghosting our API request. Posted it publicly. Tagged him. He replied within hours. That's not a flex (maybe a little)... that's just a Tuesday. I'm Prerona. Penguin-published ghostwriter turned Head of Social at SalesRobot. Eight years of writing. One published biography. Thousands of LinkedIn outreach campaigns. All pointed at the same problem: B2B SaaS content is painfully, criminally beige. The founders who DM me are sitting on something genuinely good. A product that works. Results they can prove. A story worth telling. But when they open LinkedIn to write about it... it comes out sounding like everyone else's bitch. Safe. Forgettable. Scrolled past before the second line. I fix that. LinkedIn outreach copies that get replies from people who swore they never reply. Posts your ICP reads, saves, and forwards to their team at 11pm. A voice so specific nobody mistakes it for AI or for anyone but you. I've helped over 4000 business owners book 10-30 qualified meetings a month through LinkedIn alone. Not by being louder. By being impossible to ignore. If your content could be posted under anyone else's name... you already know this isn't working. DM me. Let's turn your beige into technicolour. 💅

Experience

1. Marketing Consultant

   FastForward

   May 2026 — Present

2. Founder

   Loudink

   May 2026 — Present · Bengaluru

   LinkedIn ghost writing for humans

3. Head of Social

   SalesRobot

   Mar 2026 — Present

   Building the most loved B2B SaaS brands.

4. Senior Marketing and Account Strategist

   SalesRobot

   Jan 2025 — Mar 2026

   Helping you get warm leads through LinkedIn DMs and viral posts. The results speak for themselves: • We’ve helped over 4000 busy business owners get leads consistently through LinkedIn • Our LinkedIn Automation software SalesRobot is rated 4.8 stars out of 5 on G2 (the Amazon of B2B software) • Clients typically secure 10-30 high-quality meetings/month When you work with us, you can expect to go from being overlooked to impossible-to-ignore. Just ask our current customers.

5. Content Marketing Consultant

   Pintel

   Jun 2024 — Aug 2024 · Bengaluru, Karnataka, India

6. Copywriting and Editing

   SalesRobot

   Sep 2023 — Jan 2025

   Content Strategist | SEO Blog Editor | LinkedIn & Email Messaging Specialist I drive growth with high-converting LinkedIn and email message sequences tailored to each client’s needs, helping them consistently book more meetings and close deals. I also create and edit SEO-optimized blogs that drive traffic and build authority.

7. Copywriter

   KoinX

   Dec 2022 — May 2024

8. Copyeditor

   Cinemaazi

   Mar 2019 — Jun 2021 · New Delhi, Delhi, India

   Edited copy for Indian Cinema's history and heritage documentation project

9. Creative Copywriter

   Opus CDM

   Nov 2018 — Dec 2022

10. Freelance Senior Copywriter

    Maxposure Media Group

    Jan 2016 — Jan 2019 · New Delhi, Delhi, India

    Interviewed prominent authors and wrote an article covering the Jaipur Literary Festival 2016 for the Ministry of External Affairs’ flagship magazine. My articles on lifestyle and travel are featured regularly in magazines such as India Perspectives, Circle, Tathaastu, Tridhaatu, Vistara, Delhiite, Ambience Magazine, and Promenade.

11. Freelance Senior Copywriter

    Delhiites Magazine

    Jan 2016 — Jan 2017 · New Delhi, Delhi, India

    Experienced in writing feature articles, short stories, essays, editorial pieces, research reports, and creative pieces. Well-versed in translation, transcription/editing of interviews, and proofreading. Strong technical command of the English language; familiarity with virtually all writing styles; serious commitment to excellence in the printed and published word. Regular blogger, restaurant reviewer, and book reviewer. Competent researcher and reporter.

12. Educator, Course Developer, Textbook Editor

    Global Teachers Academy - India

    Jan 2013 — Aug 2018 · New Delhi, Delhi, India

    Taught English language and took active participation in curating and editing content for the textbooks which were to be followed for the given year. Encouraged students in asking questions about the English language, furnished their vocabulary, conducted frequent tests to access their progress and continuously updated their course material to incorporate relevant details.

13. Quality Control Lead

    TO THE NEW

    Jul 2012 — Dec 2012 · Noida, Uttar Pradesh, India

    Was involved in checking the quality and consistency of original English Content which was generated for an online Times of India Project called Box T.V. During my term as a Quality Control Lead I have taken regular classes to provide the content writers with a thorough understanding about cinema and appropriate grammatical usage.

14. Guest Lecturer

    Maulana Azad College

    May 2011 — Feb 2012 · Kolkata, West Bengal, India

    Taught English Language and Literature to graduate and post-graduate students. Took classes on Romantic poets, Indian English authors, Restoration drama, and Theatre of the Absurd. Conducted examination and encouraged innovative thinking.

Education

• Jawaharlal Nehru University

  Master's degree · English Language and Literature/Letters

  2009 — 2011

• Our Lady Queen of the Mission School

  ISC

  1994 — 2006

• St. Xavier's College (Autonomous), Kolkata

  Bachelor of Arts - BA · English Language and Literature/Letters

  2006 — 2009

Skills

• Copywriting
• Email Marketing
• Content Editing
• Editing
• Branding
• Training
• Blogging
• Growth Strategies
• Ghostwriting
• Marketing Strategy
• Content Marketing
• English
• Market Planning
• Search Engine Optimization (SEO)
• Lead Generation
• Content Strategy
• Proofreading
• Online Marketing
• Social Media Marketing
• SEO Copywriting
• LinkedIn Marketing
• Marketing
• Advertising
• Digital Marketing
• Digital Media
• Social Media
• Media Strategy
• Research
• Copy Editing