Prerna Chauhan

Associate Manager - Content @Air India Limited

Gurugram, IN

At Air India, I contribute to the brand\'s transformation journey by developing and executing impactful content strategies. My responsibilities include crafting engaging copy for various platforms, from social media posts to website content, ensuring consistency and alignment with our brand identity. I write scripts and collaborate closely with a talented team of designers to produce high-quality visual content. Additionally, I manage and coordinate video shoots, bringing our brand stories to life. My work involves partnering with external agencies to develop and execute social media campaigns, as well as collaborating with influencers and business KOLs from diverse industries. Beyond everything else, I write mailers, SEO content for the website, and performance marketing ads, contributing to our overall marketing efforts and enhancing our online presence.

Vivekananda Institute Of Professinal Studies

Bachelor of Journalism and Mass Communication