Preeti Ohal

Product Marketing Manager

Role
Product Marketing Manager at iMocha
Location
Pune, IN
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Preeti Ohal

Experienced B2B Product Marketing Manager driving go-to-market strategies, partner marketing, and digital campaigns across SaaS and technology sectors. Skilled in leading cross-functional teams, managing product messaging and positioning, creating sales enablement content, and optimizing marketing performance through data-driven insights. Passionate about blending creativity with operational excellence, I have a proven track record of launching products, improving campaign ROI, and enhancing customer engagement. Adept at using Martech tools, CRM platforms, and analytics to deliver measurable results and business growth.

Experience

  1. Product Marketing Manager

    iMocha

    Mar 2022 — Present · Pune, IN

    Delivered cross-functional projects, including GTM, Sales Enablement, R&D, Product Messaging & Positioning, Analytics, etc.• Supported marketing and partner initiatives, including ATS and LMS programs, driving execution for product launches and partner enablement.• Experience with data integrations between systems• Collaborated with Project Managers, Sales, Marketing, and PreSales teams to define project scope, objectives, and deliverables.• Collaborated to create ChatGPT Case Studies Bot for customer focused teams to automate case studies.• Provided stakeholders with regular progress updates, status reports, and risk assessments to ensure transparency and alignment.• Partnered with product, sales, and alliance teams to align messaging, strengthen positioning, and ensure consistent brand communication.• Developed and managed sales enablement materials—collaterals, case studies, videos—and maintained partner portals for streamlined access.• Conducted market research and competitive analysis to inform product strategy and led the execution of GTM plans for new offerings.• Analyzed campaign and performance data; generated actionable reports and worked cross-functionally to optimize product positioning.• Managed cross-functional dependencies to ensure smooth execution and on-time project delivery.

Education

  • Nowrosjee Wadia College, Pune University

    H.S, C

    1999 — 2001

  • St. Josephs Convent Girls High School

    S.S, C

    1997 — 1999

  • College of Science and Information Technology, University of Pune

    BCS, Computers

    2001 — 2004

  • Progressive Educational Societys Modern College of Pharmacy,Nigdi, Pune 44

    Post Graduation Diploma in Business Management, Information Technology

    2014 — 2016

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Preeti Ohal — Product Marketing Manager at iMocha in Pune, IN | Unifers