Preethi Sivakumar

User Education @ Catalyst, Zoho’s Full-Stack Serverless Platform

Role
User Education at Zoho
Location
Chennai, TN, IN
LinkedIn followers
500 followers

About Preethi Sivakumar

My career didn’t follow a straight line and I wouldn’t have it any other way! Hey, I’m Preethi.I write like a marketer, think like a developer, and build with the empathy of someone who’s been on both sides of the product journey.I stepped into the corporate world with a passion for computer science and a curiosity that couldn’t sit still.My journey started in development, building backend systems, writing code, and solving problems. Infosys gave me the hands-on experience I craved, but something in me wanted more. I didn’t just want to build software, I wanted to understand how it reaches people, how it’s positioned, and how it’s perceived.So, I ventured into marketing. I freelanced with clients across sectors, diving deep into SEO, digital campaigns, and growth strategy. I wasn’t switching lanes, I was widening the road. I wanted to understand the full cycle, from code to customer.Then came Zoho. Working on developer products here was the bridge between my two worlds. I could geek out on APIs and SDKs while crafting content that speaks to developers. I saw first-hand how product documentation, onboarding experiences, and community content shape not just usage, but trust.Today, I bring both hats to the table, technical thinking with a marketer’s empathy. Whether it\'s structuring docs, scripting product videos, or strategizing developer engagement, my goal remains the same: simplify the complex and make the experience meaningful!

Experience

  1. User Education

    Zoho

    Jun 2022 — Present · Chennai, IN

    My work focused on creating developer-facing resources for Catalyst, Zoho’s full-stack cloud development platform.I’m dedicated to simplifying complex tech and making it easy for developers to seamlessly build, deploy, and scale SaaS apps and microservices, fully leveraging Catalyst’s capabilities.# Developed comprehensive technical documentation, hands-on tutorials, and CLI/API/SDK references for Java, Node.js, Python and Flutter environments, ensuring alignment with Zoho’s global standards and best practices.# Managed documentation on Zoho’s CMS and later transitioned to a Hugo-based setup, with hands-on experience in hosting, structuring, and optimizing content across both platforms.# As part of developer engagement, hosted webinars for Zoho partners to introduce new services and foster deeper platform adoption.# To support product growth, developed release notes, UI copy, FAQs, and Zoho\'s community announcements, ensuring clarity and consistency across the user journey.# Curated video scripts that translate platform capabilities into visual, user-friendly narratives, helping developers understand and adopt features more effectively.Familiar with tools like Postman and Visual Studio Code, experienced in using Adobe Photoshop and SnagIt for content editing, and Draw.io for creating architecture and flow diagrams.

Education

  • Velammal College of Engineering & Technology, Madurai

    Bachelor's degree, Computer Science

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Preethi Sivakumar — User Education at Zoho in Chennai, TN, IN | Unifers