Praveen Kumar
SEO Specialist enhancing traffic and user experience with data analysis
- Role
- Search Engine Optimization Specialist at Drawlead
- Location
- Chennai, TN, IN
- LinkedIn followers
- 500 followers
Experience
Search Engine Optimization Specialist
Aug 2025 — Present · Chennai, IN
A dedicated SEO professional with hands-on experience in improving website visibility, keyword rankings, and organic traffic through effective on-page optimization, meta titles and descriptions, keyword research, content optimization, and website audits. SEO is my core expertise, and I focus on implementing data-driven strategies to enhance search performance and user engagement. Additionally, I support performance marketing activities by assisting with Meta Ads (Facebook and Instagram) and Google Ads campaigns, including audience targeting, ad creatives, keyword selection, and performance tracking. I regularly use Google Analytics (GA4), Google Search Console, and Excel for monitoring results, analyzing trends, and preparing detailed SEO and campaign reports. I am passionate about delivering measurable growth and continuously improving digital performance through strategic optimization.
Education
Madurai Kamaraj University (MKU)
Bachelor of Commerce, Accounting and Finance
2018 — 2021
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