Praveen Agarwal

Trust and Safety Shopping Lead @ Google | GenAI, Policy Enforcement, Regulatory Compliance, Analytics & Operations

Role
Trust and Safety Shopping Lead Google at Google
Location
Hyderabad, TG, IN
LinkedIn followers
500 followers
Information TechnologyView LinkedIn profile

About Praveen Agarwal

Seasoned professional with approximately 15 years of multifaceted experience in the Fraud and Abuse prevention arena, covering enforcement, GenAI, compliance, analytics, and operations. Proven track record in spearheading and expanding operations to attain targeted business objectives.As the leader of the Shopping Trust and Safety team, I prioritize enhancing the customer and merchant experience by safeguarding the trust and safety of our online shopping platform.Furthermore, I play a crucial role in ensuring compliance with external regulations such as DSA and DMA. Additionally, I oversee the successful launch of GenAI for Google Shopping, ensuring its seamless integration and adherence to the highest safety standards. I am skilled in fraud and abuse fighting, and adept in running operations that support machine learning models to improve their performance. I have successfully led multiple projects and initiatives to enhance the data quality, policy compliance, and user feedback mechanisms on Google Shopping. I have also partnered with various stakeholders, teams, and vendors across the globe to deliver high-quality results and solutions. I am passionate about making the internet and e-commerce a safer and better place for everyone.

Experience

  1. Trust and Safety Shopping Lead Google

    Google

    Jan 2022 — Present · Hyderabad, IN

    Responsible for ensuring a reliable and secure shopping environment for users, overseeing the implementation of policies across Google Shopping, preserving data quality to enhance user experience and monitoring product/merchant reviews to help buyers make informed purchasing decisions. Spearhead the launch and scalability of GenAI for Shopping products, utilizing AI to optimize operations and maintain compliance with regulations like DSA, DMA, and US OKA.

Education

  • IBS Hyderabad

    MBA, Finance

    2007 — 2009

  • St Xaviers College

    Bachelor of Commerce (BCom), Accounting and Finance

    2003 — 2006

Skills

  • Capital Markets
  • Team Management
  • Derivatives
  • Transition Management
  • Business Analysis
  • Bpo
  • Financial Modeling
  • Analytics
  • Vendor Management
  • Process Management
  • Operations Management
  • Financial Analysis
  • Banking
  • Back Office
  • Risk Management
  • Mis
  • Management
  • Service Delivery
  • Crm
  • Business Process Improvement
  • Analysis
  • Finance
  • Business Development
  • Equities
  • Outsourcing
  • Requirements Analysis
  • Market Research
  • Process Improvement
  • Data Analysis
  • Business Intelligence
  • Relationship Management
  • Consulting
  • Resource Management
  • Change Management
  • Investment Banking
  • Competitive Analysis
  • Project Management
  • Leadership
  • Business Strategy
  • Service-Level Agreements (Sla)

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Praveen Agarwal — Trust and Safety Shopping Lead Google at Google in Hyderabad, TG, IN | Unifers