Pratyush S.

About Pratyush S.

Building for people, through better narratives, at Kantar.Brand marketing at Stahl Kitchens - quite possibly India\'s best cookware brand. Taking additive manufacturing to the world, one layer at a time - building the narrative and mechanisms for Imaginarium India\'s growth pathChief Strategy Officer at Creativeland Asia, where I led strategic thinking for the agency\'s mandates across categories, such as fast food, household and personal care, media, technology, and e-commerce. I have over 12 years of experience in brand and communications strategy, consumer research, and market research, with a passion for solving business problems through communication and behavioural science.I worked as a Creative Strategy Director at Creativeland Asia, and before that as a Senior Planning Director at Ogilvy and a Planning Director at Grey Group, where I developed and executed brand and communications strategies for iconic names from various sectors, such as ITC, Britannia, Dell, and Titan. I also have a strong background in consumer neuroscience, having led product development and management for Kantar Millward Brown\'s consumer neuroscience solutions, and won the ASC/MRS Award for Technology Innovation and Effectiveness in 2012. My specialties include business intelligence, business strategy, content management, international business, and advertising and communications.

Experience

1. Group Account Director

   Kantar

   Sep 2025 — Present · Mumbai, IN

Education

• Fergusson College

  BA, Economics

  2004 — 2007

• University of Warwick - Warwick Business School

  MSc, Management

  2007 — 2008