Pratyusha Samanta
Assistant Manager @Nykaafashion
Bengaluru, KA, IN
EMAILS
MOBILE NUMBERS
+91 *********19
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WORK HISTORY
Aug 2024 — Present
Assistant Manager @Nykaafashion
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Bengaluru, IN
Handled end-to-end performance marketing for Kids and D2C-private labels at Nykaa Fashion, driving revenue through data-led strategies.• Developed and executed full-funnel campaigns from brand awareness to conversion to scale business.• Managed daily performance tracking, campaign optimizations and comprehensive monthly, quarterly & yearly performance marketing reviews.
EDUCATION
2014 — 2018
Kalinga Institute of Industrial Technology, Bhubaneswar
Bachelor of Technology - BTech
2008 — 2013
M.P. Birla Foundation Higher Secondary School
Higher Secondary
ABOUT PRATYUSHA SAMANTA
Transitioning from performance marketing from Data analyst roles. I come with 5+ years…
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