Pratyasha Pal

About Pratyasha Pal

A storyteller at heart and a brand nerd by profession. I’ve spent the last 15+ years turning corporate jargon into human stories that attract great talent, engage employees, and build brands people actually want to work for. Currently, I lead Global Employer Branding at Wipro, where I get to blend creativity, strategy, and purpose to shape how we show up to the world as an employer.Before this, I worked with some brilliant teams at Mercedes-Benz R&D India, Hitachi Energy, Honeywell, and Polycom. I also cut my teeth in PR at Genesis Burson-Marsteller, where I learned how to pitch, plan, and power through deadlines (with a smile and strong coffee).What I love most? Building campaigns that don’t just look good but feel real—whether it’s spotlighting an employee’s journey, revamping a referral program, or rewriting career site copy that sounds like a human, not a bot.Offline, I’m a fiction junkie, an occasional photographer, a die-hard believer in Oxford commas, and a mom navigating the joyful chaos of life with a curious little human.Let’s connect if you care about employer branding, love a good pun, or want to trade notes on what makes work meaningful.

Experience

1. Global Employer Branding Head

   Wipro

   Jul 2024 — Present · Bengaluru, IN

Education

• Loreto College, Kolkata

  BA Major, Communicative English

  2005 — 2008

• Commits - Institute of Journalism and Mass Communication

  Masters in Mass Communication with PR as specialisation, Mass Communication

  2008 — 2010

• Jadavpur University

  Diploma, Multimedia and Animation

  2007 — 2008

Skills

• Newsletters
• Corporate Communications
• Social Media
• Content Management
• Blogging
• Crisis Management
• Brand Management
• Integrated Marketing
• New Media
• Content Strategy
• Public Relations
• Internal Communications
• Media Relations
• Publicity
• Social Networking
• Message Development
• Social Media Marketing
• Strategic Communications
• Communications Planning
• Copy Editing
• Reputation Management
• Editing
• Content Development
• Press Releases
• Marketing Communications
• Media Planning
• Event Management
• Crisis Communications
• Copywriting
• Journalism
• Corporate Social Responsibility