Pratik Bhagat
Media Operations @IPG Mediabrands
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WORK HISTORY
Media Operations @IPG Mediabrands
GB
Responsibilities:1. Manage the trafficking, delivery, and optimization of digital ad campaigns across various publishers for multiple clients across the EMEA market.2. Ensure adherence to campaign SLAs and maintain high-quality standards for all accounts.3.Proficient in utilizing DCM, DV360, and GAM for campaign management and optimization.4.Conduct technical troubleshooting for ad serving issues to ensure smooth campaign delivery.5.Hands-on experience in ad trafficking, including dynamic creative optimization (DCO) and tag generation.6.Expertise in media operations, including campaign booking, scheduling, and monitoring.7.Strong understanding of campaign measurement metrics, including conversion tracking, and adept at discussing them with clients.
EDUCATION
Liverpool Business School
Master of Business Administration - MBA
Liverpool John Moores University
Master of Business Administration - MBA, Business Administration, Management and Operations
Institute of Hotel Management, Catering Technology & Applied Nutrition, Goa
Bsc in Hospitality, Hospitality Administration/Management
Goa University
Science
MICA | The School of Ideas
Post graduation , Digital marketing &communications
ABOUT PRATIK BHAGAT
Skilled Digital Marketing Specialist with over half a decade of experience in developing and implementing effective marketing strategies. Expertise in optimizing processes and coordinating cross-functional teams to deliver projects on time with high customer satisfaction. MBA from Liverpool Business School, complemented by a PG Certification in Digital Marketing and Communications from MICA, and a B.Sc in Hospitality & Applied Tech Administration from NCHMCT IHM GOA. Currently, contributing as a Media Ops Professional at IPG Media Brands for campaign planning, buying, and management, ensuring seamless execution and optimal performance.Previous Experience Includes roles at Accenture Operations Pvt. Ltd, specializing in process optimization, task management, campaign management, and analytics. Proven track record in managing key marketing projects, including enhancing social media profiles and driving engagement in the travel and tourism industry. Key Skills: Digital Marketing Strategy, Campaign Management, Process Optimization, Task Management, Analytics, Social Media Marketing, Cross-Functional
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