Pratibhaa Soni
Senior Manager - Forecasting, Strategy & Growth @Novartis
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WORK HISTORY
Senior Manager - Forecasting, Strategy & Growth @Novartis
Hyderabad, IN
EDUCATION
Rajiv Gandhi Prodyogiki Vishwavidyalaya
Bachelor of Pharmacy (B.Pharm.)
National Institute of Pharmaceutical Education and Research
Master of Business Administration (M.B.A.), Pharmaceutical Marketing and Management
SKILLS
ABOUT PRATIBHAA SONI
Masters in Pharmaceutical marketing with over 12 years of experience in the life sciences and consulting industries, I specialize in delivering transformative business strategies that fuel growth and operational excellence. With deep expertise in forecasting as a cornerstone of strategic planning, I excel at leveraging data-driven insights to navigate complex challenges and unlock meaningful opportunities. Combining market intelligence, cross-functional leadership, and innovation, I bring a dynamic approach to driving business impact and accelerating successIndustry Focus: Pharmaceuticals: Gene Therapy, Neuroscience (Rare Diseases), Cardiorenal & Metabolic Diseases, Immuno-oncologyMedical Devices: Diagnostic technologies including Ultrasound, X-Ray, and MRIWhat I Do Best: Strategic Forecasting: Pipeline product forecasts, Inline and market modelingBusiness Development: Identifying and unlocking growth opportunitiesMarket Intelligence: Pipeline and landscape analysis, opportunity assessmentsPricing Strategy: Strategic pricing analysis & in-depth pricing insights & dashboards
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