Prathamesh Rathod
Writing stories for the quietly ambitious | ZS | VNIT’24
- Role
- Decision Analytics Associate at ZS
- Location
- Yavatmal, MH, IN
- LinkedIn followers
- 500 followers
About Prathamesh Rathod
By day, I work in decision and data analytics trying to make sense of complex information…
Experience
Decision Analytics Associate
Jul 2024 — Present · Pune, IN
Designed a first-of-its-kind unified call-plan optimizer for 4 oncology brands for top US pharma, now scaled cross-therapy• Enabled multiple-drug promotion per visit, improving outreach effectiveness by 50% across 20K+ physicians quarterly• Analyzed patient history, receptivity, and journeys of 1L+ physicians to build a pipeline finding 40K high-value targets• Implemented a robust ML model predicting physician churn, enabling focused engagement and reducing churn by 5%• Trained predictive models and engineered features, boosting targeting accuracy by 5% and reducing overfitting by 10%• Facilitated launch of a new drug by analyzing market dynamics and identifying physicians prescribing competitor brands• Implemented a robust QC mail framework for routine 50+ data pipelines, reducing manual effort and errors by 90%
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