Prathamesh Parkar

About Prathamesh Parkar

A proactive, resourceful, and results-oriented professional with 14+ years of experience in the IT industry, specializing in driving Digital Transformation projects within the Supply Chain Management (SCM) and Freight Forwarding sectors. Proven track record as a functional consultant and solution expert across Freight Management Software, Business Intelligence Tool, Enterprise Asset Management (EAM), Warehousing Management (WMS), and Distribution & Retail SCM. Expertise in mapping customer journeys, improving online user experience (UI/UX), and driving digital adoption through compelling product selling and marketing strategies. Adept at business process re-engineering and translating complex operational requirements into innovative, value-added software solutions.Industry & Domain Expertise:• Freight Management Systems: Deep functional knowledge of Freight Forwarding operations, documentation (e.g, Bill of Lading, CAN, DO), Finance Accounting and Regulatory Compliance for Digital Transformation.• Supply Chain Management (SCM): Expertise across WMS, Enterprise Asset Management (EAM), Distribution, and Retail logistics processes.• Business Process Re-engineering: Skilled in analysing current processes and redesigning workflows for efficiency and optimization.• Digital Transformation: Leading initiatives to modernize logistics operations through technology adoptionPresales & Consulting Skills:• Solution Consulting & Design: Designing and scoping software solutions that align with specific customer pain points.• Digital Product Selling & Marketing: Strong ability to position product value propositions and drive product adoption.• Presentation & Communication: Excellent client-facing skills with strong oral and written communication abilities for delivering engaging product demonstrations and proposals.• RFP/RFI Management: Experienced in developing comprehensive and persuasive responses to business requirements.• Customer Journey Mapping & UX: Focusing on improving user experience and driving digital adoption rates.

Experience

1. Senior Presales Consultant

   Newage Software & Solutions

   May 2025 — Present · Mumbai, IN

   Delivered over 200+ product demonstrations and proof-of-concept projects for clients, resulting in around 55% increase in conversion rates and contributing to 750 million USD in the sales pipeline. Recognized and awarded twice for reaching out to this milestone· Consulting and presenting tailored solutions that address specific customer business problems in the freight/logistics sector.· Collaborating with sales teams to understand customer needs, qualify opportunities, and ensure alignment of proposals.· Providing expertise in the new releases and functionalities of freight management software to both internal teams and external customers.· Conducted comprehensive market research within the freight forwarding domain to identify emerging product needs and competitive advantages for the company’s software suite.· Executed detailed competitor analysis, benchmarking competitor product features, pricing structures, and market positioning to inform strategic product development and sales pitches.· Developed high-impact product marketing collateral, including persuasive sales brochures, flyers, presentations, website FAQs, and feature demonstration videos, increasing sales team effectiveness and product understanding.· Authored insightful blog content for product websites, enhancing Search Engine Optimization (SEO), boosting organic traffic, and establishing thought leadership in the freight management space.· Played a crucial role in event marketing efforts, supporting trade shows and webinars by managing logistics, developing presentation materials, and engaging with potential clients to drive pipeline generation.

Education

• Pune Vidya Bhawan Highschool, Mumbai

  SSC

  1990 — 2002

• Vivekanand Education Society's Institute Of Technology

  Bachelor of Engineering (BE), Electronics Engineering

  2005 — 2008

• Vivekananda Education Society of Polytechnic

  Diploma, Electronics and TeleCommunications

  2002 — 2005

• Mumbai Educational Trust, MET League of Colleges

  Master in Management Studies, Operations Management

  2011 — 2013

Skills

• Teamwork
• Team Management
• Social Services
• Project Management
• Engineering
• Networking
• Problem Solving
• Operations Management
• Market Research
• Business Process Improvement
• Microsoft Excel
• Video Editing
• Business Strategy
• Supply Chain Management
• Business Development
• Leadership
• Pl/Sql
• Microsoft Office
• Analytical Skills
• Film Editing
• Management
• Group Decision Making
• Crm
• Business Analysis
• Written & Oral Presentation Skills