Prateek Chordia
Sr. Business intelligence Analytics @ Amazon Music | ex-Tredence | IIM alumnus
- Role
- Sr Business Intelligence Engineer at Amazon
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Prateek Chordia
Senior Business Intelligence Engineer with 10+ years of experience applying statistical analysis, experimentation and product analytics to large-scale consumer and marketing problems. Proven track record of owning ambiguous measurement challenges, designing scalable BI systems, defining north-star metrics, and influencing marketing and product strategy through data. Deep experience with high-volume behavioral data, lifecycle modeling and executive decision support in fast-paces product environments
Experience
Sr Business Intelligence Engineer
Oct 2024 — Present · Bengaluru, IN
Designing GenAI based Insights platform for analysts and leadership to query metrics, trends, and forecasts via natural language, accelerating strategic planning and decision-making.• Developing probabilistic customer-centric affinity models using behavioral signals to predict future engagement and response propensity, improving targeting precision • Designed and led churn and retention measurement framework, resolving ambiguous definitions across surfaces and improving decision consistency; reduced analysis turnaround
Education
The LNM institute of Information Technology
Bachelor of Technology (B.Tech.), Electrical, Electronics and Communications Engineering
2010 — 2014
Indian Institute of Management Raipur
Post Graduate Programme in Management, Business Administration and Management, General
2017 — 2019
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