Prashanth Kumar Potlacharuvu.

About Prashanth Kumar Potlacharuvu.

Working as Strategist partner for Google Ads at Accenture: A Dynamic and results-oriented professional working in a challenging role in an esteemed organisation, where I can leverage my strong communication skills, strategic mindset, and digital marketing expertise to drive revenue growth and customer engagement. With a passion for connecting with clients, a keen understanding of digital marketing trends, and a proven track record of exceeding sales targets, I am eager to contribute to a high-performing team and make a significant impact on business success. My goal is to utilize my blend of sales acumen and digital marketing proficiency to drive brand awareness, cultivate relationships, and deliver measurable results in a dynamic and evolving marketplace. Client Communication: Maintaining regular communication with clients to understand their objectives, providing updates on campaign performance, and offering strategic recommendations. Campaign Strategy: Developing comprehensive Google Ads strategies aligned with client goals, including keyword research, audience targeting, ad copy creation, and budget allocation. Campaign Setup: Setting up new Google Ads campaigns, including account structure, ad groups, targeting settings, and conversion tracking implementation. Campaign Optimization: Continuously monitoring the campaign performance, analyzing key metrics, and adjusting bidding strategies, targeting parameters, and ad creatives to maximize ROI and achieve client KPIs. Keyword Research: Conducting thorough keyword research to identify relevant search terms, negative keywords, and opportunities for expansion. Ad Copywriting: Writing compelling ad copy tailored to target audience segments, ensuring alignment with brand messaging and campaign objectives. Performance Reporting: Generating regular performance reports, analyzing data trends, and providing actionable insights and recommendations to clients for campaign Worked at Medvarsity Online Ltd: • Trained as an Admission Counsellor to counsel the Doctors and Healthcare Professionals in building their careers. • Working in Inside Sales in B2C business. • Working in Domestic and International Markets. • Awarded as Consistent performer for achieving targets in Medvarsity Online Ltd • Awarded as Highest Target Achiever in a month (279%).

Experience

1. Advertising Representative Analyst

   Accenture

   Mar 2025 — Present · Hyderabad, IN

Education

• Narayana Junior College - India

  Intermediate

  2016 — 2018

• Wesley Degree College (Co-Edn)

  Bachelor of Commerce - BCom

  2018 — 2021

• Narayana

  High School Diploma

• The City High School

  High School Diploma

• Wesley Degree College, Hyderabad

  Bachelor of Commerce