Prashant Choudhari
Marketing | MarTech | Customer Experience | Loyalty
- Role
- Head of Marketing at Fino Payments Bank Ltd
- Location
- Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Prashant Choudhari
Techo-commercial marketing leader specializing in growth and brand marketing across…
Experience
Head of Marketing
Jan 2023 — Present · Mumbai, IN
At Fino, my focus is to influence business impact indicators by driving growth. Driving acquisition funnel while bringing down COA, leveraging MarTech to lead data-driven marketing, creating visibility in multiple languages to create brand affinity and enhance customer experience in the phygital banking space, all is in a day\'s work.
Education
Institute of Management Education
PGPBA, Marketing
1997 — 1999
Fergusson College
BA, History
1992 — 1995
Skills
- Marketing
- Business Development
- Digital Marketing
- Market Research
- Direct Marketing
- Marketing Management
- Email Marketing
- Team Management
- Customer Satisfaction Study Design & Implementation
- Sales
- Customer Relationship Management (Crm)
- Integrated Marketing
- Customer Experience Management
- Strategy
- Segmentation
- Analytics
- Customer Engagement
- Lead Generation
- Product Management
- Crm
- Database Management
- Entrepreneurship
- Loyalty Programs
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