Prashant Dewangan

About Prashant Dewangan

With over 16 years of experience in B2B marketing and partner-led growth, I currently drive ecosystem acceleration as Senior Partner Marketing Manager at Microsoft. My role focuses on strengthening strategic alliances, amplifying partner impact, and enabling GTM execution across cloud, AI, security, and modern workplace solutions. I work closely with partners to scale demand generation, co-sell motions, and industry-focused value propositions that enhance customer adoption and business growth.My experience spans marketing leadership, brand building, and field execution across global technology and data center organisations. At Iron Mountain Data Center Solutions, I led strategic marketing initiatives that expanded market share, improved pipeline velocity, and elevated brand visibility in the colocation, hyperscale, and interconnection landscape.Prior to that, I played a key role in elevating Web Werk\'s Data Centers’ brand presence, contributing to stronger customer engagement and supporting the organization through its acquisition and expansion phase.I bring deep expertise in: • Partner & ecosystem marketing • B2B demand generation & ABM • GTM strategy and integrated campaigns • Brand development & executive communication • Data-driven insights for scalable marketing impactI’m passionate about simplifying complex value propositions, building high-performing partner programs, and creating meaningful engagement across stakeholders. My focus remains on enabling sustainable business growth through strategic, collaborative, and insight-led marketing.

Experience

1. Senior Channel Marketing Manager

   Microsoft

   Oct 2025 — Present · Mumbai, IN

   I am a Senior Partner Marketing Manager at Microsoft, supporting partners across Asia with strategic go‑to‑market planning, demand generation, and co‑marketing execution. I focus on helping partners accelerate cloud adoption by aligning marketing activities with Microsoft’s solution priorities and regional business goals. My work involves developing scalable GTM plans, managing investment and campaign execution, and collaborating closely with distributors, CSP partners, and internal teams to deliver measurable impact. I enjoy driving clarity, simplifying execution, and enabling partners to grow with the power of the Microsoft cloud.

Education

• Shri Shankaracharya Technical Campus

  Bachelor of Technology - BTech, Computer Science

• Symbiosis Institute of Digital & Telecom Management (SIDTM), Pune

  MBA, Marketing/Marketing Management, General

Skills

• Branding
• Lead Generation
• Vendor Management
• Online Advertising
• Product Marketing
• Demand Generation
• Rebranding
• Go-to-Market Strategy
• Marketing Communications
• Leadership
• Competitive Analysis
• Strategy
• Mobile Devices
• Telecommunications
• Market Research
• Online Marketing
• Corporate Communications
• Telecommunication Industry
• Customer Relationship Management (Crm)
• Vas
• Advertising
• Product Launch
• Brand Development
• Management
• Company Branding
• Marketing
• Team Management
• Corporate Branding
• Channel Partners
• Business Development
• Brand Management
• Marketing Strategy
• Digital Marketing
• Marketing Management
• Market Analysis
• Integrated Marketing