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Current company Badho
Software Development · 78 employees · Founded 2023 · Gurgaon, Haryana, India
Badho is building a smarter commerce ecosystem for India’s FMCG and commodity trade. Badho helps brands connect with buyers across India, while continuing to work alongside existing trade channels. Through Badho platform, brands can list their catalogue, receive orders from buyers, manage fulfilment from their existing warehouse or supply location, and build additional demand across markets without disturbing their current distribution network. Our platform brings together brands, retailers, resellers, institutions, business buyers, and other wholesale-like buyers in one digital ecosystem. From product discovery and order generation to pickup coordination, delivery support, tracking, buyer communication, and settlement, Badho enables a cleaner and more transparent way for brands to move products across markets. For brands, Badho opens access to new-age wholesale demand beyond conventional retail channels. For buyers, it creates a simpler way to discover and source products directly from trusted brands and sellers. Badho also powers logistics support through Badho Delivery, helping distributors manage deliveries with greater reliability, tracking visibility, and operational control. At Badho, we believe India’s traditional trade does not need to be replaced; it needs smarter infrastructure. We are building the technology, marketplace access, and fulfilment layer that helps brands expand faster, buyers source better, and trade moves with more visibility, trust, and efficiency.