Prashant Parashar

Senior Manager- Centre Head Unacademy || Ex- Area Business Head at ARIV Education || Ex- Branch Head Aakash Byjus || Ex- GIMites || Ex- Hansarians || CMAT 99.2 || 100 Marks in UPSC CSE Prelims 2015

Role
Senior Manager - Centre Head at Unacademy
Location
Pune District, MH, IN
LinkedIn followers
500 followers

About Prashant Parashar

Results-Driven Marketing & Sales Leader | 7+ yrs exp. in Growth, Business Development & …

Experience

  1. Senior Manager - Centre Head

    Unacademy

    Jun 2023 — Present · Pune, IN

    Results-Driven Marketing & Business Development Leader | Driving growth & innovationMarketing Strategies & Lead Generation: Led creation & implementation of integrated marketing strategies, combining digital channels with ATL & BTL activities to maximize reach & engagement. Utilized Google Analytics, local SEO, marketing analytics tools to track, analyze & optimize campaigns, driving significant improvements in ROI & customer acquisition. Managed sales funnel & implemented CLM practices.New Product & Business Development: Led initiatives in new product development & business growth, integrating market research & customer feedback to refine offerings & expand market presence.Ownership & Accountability: Successfully managed P&L for the Centre, overseeing end-to-end sales & operations.Brand Awareness & Events: Organized high-profile events, including “Ashvamedha” seminar featuring Awadh Ojha Sir. Led marketing communications across various platforms, ensuring consistency & coherence—leveraged social media platforms like Facebook, YouTube, Instagram & WhatsApp for targeted marketing campaigns & Brand Positioning.Leadership & Stakeholder Management: Demonstrated strong leadership qualities while negotiating with various stakeholders like Vendors, Channel partners, Government officials, Prospective clients, Higher management & Cross-functional teams.Cross-Platform Analytics and Technology Utilization: Utilized CRM (Nimbus) & Communication (Slack) to manage customer relationships & streamline communication. Employed advanced data visualization tools like MS Power BI, Tableau, Notion & Excel to create detailed reports. Leveraged AI for various work-related tasks & ensured smooth issue resolution with Ticketing (Sapphire & Zendesk).Skills utilized: Centre Management, Service Marketing, Sales & Operations, Digital marketing, Marketing Communication, NPD, Stakeholder Engagement, Decision making, Negotiations, Leadership, Event Planning, CRM & Reporting.

Education

  • Hans Raj College

    Bachelor's degree, Chemistry

    2009 — 2012

  • DAV Public School ( Giridih and Hazaribagh) Jharkhand, India

    SSC and HSC (10+2), PCM

  • Goa Institute of Management (GIM)

    PGDM (MBA)

    2019 — 2021

  • Hansraj College

    Bachelor of Science - B.Sc (H), B.Sc (Chemistry)

    2009 — 2012

  • Delhi University

    B.sc (Chemistry)

    2009 — 2012

  • Goa Institute of Management (GIM) and Hansraj College ( DU)

    Master of Business Administration - MBA and Graduation (H), Business Administration & General Management and Science

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Prashant Parashar — Senior Manager - Centre Head at Unacademy in Pune District, MH, IN | Unifers