Muthu Prasanth M J
Product | Credit Cards | DIY Acquisition | Payments | Performance Marketing
- Role
- Associate Vice President at Kotak Mahindra Bank
- Location
- Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Muthu Prasanth M J
Marketing enthusiast with experience in social media strategy & digital marketing. Set up…
Experience
Associate Vice President
Nov 2022 — Present · Mumbai, IN
Manage Digital Sales of Credit Cards targeted towards Existing To Bank customersPlan and manage D2C and performance campaigns for Pre Approved customersManage the DIY journey in co-ordination with the tech teamMonitor and improve the approval rates on credit card applicationsReview, report and improve the efficiency of campaigns and end card sales through DIY channel
Education
JANSONS INSTITUTE OF TECHNOLOGY
Bachelor of Engineering (B.E.)
2011 — 2015
University of Madras
Master of Business Administration (M.B.A.)
2015 — 2017
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