Prasanta Kumar Das
Business Analysis | Sales and Marketing | Market Research | Client Satisfaction | Problem Solving Skill | Channel Partner Management
- Role
- Territory Business Executive at Novartis
- Location
- Kolkata, WB, IN
- LinkedIn followers
- 500 followers
About Prasanta Kumar Das
A profit-driven professional with more than a decade success in spearheading sales and…
Experience
Territory Business Executive
Nov 2011 — Present · Kolkata, IN
KRAs:1. Maintaining the KOL relationships to drive market awareness through product advocacy, clinical marketing and customer feedback2. Conducting the market research and competitor analysis on product management to incorporate into product roadmap and strategic planning3. Generating the account penetration strategies for key target and competitive accounts along with field concerns, issues and requirements.4. Visiting to the doctors, Chemists/Retailers, Stockists/Distributors/Dealers and CNF on a regular basis 5. Deriving the business from Stockists /Distributors/Dealers by increasing secondary & primary sales6. Discussing with the doctors regarding research molecule/concept/therapy establishment, ARNI concept for heart failure reduced EF patients7. Conducting the regular call follow-up & progression with doctors8. Responsible for NCSM & 6IB(Selling Model) application and inputs utilization with in-clinic effectiveness9. Efficiently generating the prescriptions from the doctors and coordinating with Chemists/Retailers/Stockists to know the prescriptions follow-up/Status information 10. Active involvement in KOLs through conducting of CMEs/Conferences11. Accountable for Territorial Budget Planning and ROI12. Influence the key persons for getting order/available the products from the Govt. & trade key accounts for patients benefits13. Collaborating & coordinating with KAMs for managing institutional sales14. Executing various Camps/Patients Counseling/Patients Awareness Programs through PCEs15. Coordinating with sales, medical, marketing & KAM Team16. Administering the deployment plan & following up with PCEs on PSPs
Education
Sikkim Manipal University - Distance Education
Master in Business Administration
University of Calcutta
Bachelor of Science - B.Sc.
Skills
- Sales Analyst,Making Strategy,Customer Relation & Retention
- Marketing Strategy
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