Prasanna Venkatanarayanan

About Prasanna Venkatanarayanan

With 15 years of experience driving innovation in the internet and e-commerce industry, I am a seasoned software engineering leader adept at creating 0->1 product launches that deliver immense customer impact. My expertise spans full-cycle software development, distributed systems, cloud, big data, and machine learning.I have a proven track record of conceptualizing and launching pioneering products that revolutionize customer experiences. Notable achievements include launching of \"Show Mode\" on Fire Tablets, creating groundbreaking solutions that enable Amazon to build trust with Brands at scale. These innovative platforms have been instrumental in building trust with thousands of brands while allowing rapid enhancement of product data quality.Throughout my career, I have championed initiatives laser-focused on maximizing customer value. This includes strategically evolving validation architectures to consolidate systems into scalable and responsive platforms, significantly reducing product data invalidity, and driving architectural simplifications resulting in substantial cost savings.I am a builder of high-performing teams, mentoring top engineering talent and fostering a culture of innovation. My ability to combine deep technical expertise with strong leadership skills has consistently delivered exceptional results in dynamic environments.Holding a B.Tech in Information Technology, I am passionate about continuous learning and adopting cutting-edge technologies. As a lifelong learner, I actively participate in industry events and stay ahead of the curve to create sustainable customer impact.

Experience

1. Senior Software Development Manager

   Amazon

   Oct 2025 — Present · Seattle, WA, US

   I lead Amazon’s Catalog Data Quality organization, responsible for ensuring every product detail customers see is accurate, complete, and consistent across millions of products and marketplaces. My team builds scalable systems that measure, detect, and improve catalog quality at scale — empowering both customers and selling partners to trust and benefit from Amazon’s vast selection.We are the largest consumers of Generative AI and LLMs within the Catalog space, using these technologies to automatically evaluate, enrich, and correct product data with high precision and recall.As a Bar Raiser and product builder, I’m passionate about transforming complex data ecosystems into simple, high-impact solutions that improve customer experience, enhance selling partner success, and advance Amazon’s long-term catalog vision.

Education

• College of Engineering, Guindy

  B.Tech, Information TEchnology

  2005 — 2009

• URC Palaniammal Matric Higher Secondary School

  12, Maths,Physics,Chemistry

  2001 — 2005

• College of Engineering, Guindy

  Bachelor of Technology - BTech, Information Technology