Prantik Das
Founder\'s office @Immersive Trails || PGDMC @ Jadavpur University || BBA (H) BESC\'22 ,University of Calcutta
- Role
- Founders Office Strategy and Expansion at Immersive Trails
- Location
- Kolkata, WB, IN
- LinkedIn followers
- 500 followers
About Prantik Das
I’m a generalist operator with a knack for strategy, GTM, and growth execution.For 3 years, I’ve been in Founder’s Office roles, working shoulder-to-shoulder with founders on product pivots, fundraising, GTM launches, and financial planning. I’ve led projects that drove revenue growth and scaled user acquisition across markets.Academically, I come from a blend of business and media: BBA (University of Calcutta, 2022) and PG Diploma in Mass Communication (Jadavpur University, 2023). This blend has allowed me combine strategy with creativity.Outside operations, I explore VR, micro-drama, interactive storytelling through my project Enteracty (enteracty.web.app), experimenting with gamified and immersive content formats.My key areas of interest encompass business modeling and planning, product marketing, product management, internet products, strategic management and expansion, advertising and media communication etc. Ideas excites me, be it creative or business, to discuss anything feel free to drop a DM.
Experience
Founders Office Strategy and Expansion
Nov 2022 — Present · Kolkata, IN
Market and Product Expansion: Collaborated with the CEO, CXO, and CTO to drive product and market expansion strategies for a cultural tour booking and management platform, resulting in 3X revenue growth and enhanced customer acquisition-Market Research: Conducted market research, competitor benchmarking, and trend analysis to shape go-to-market strategies and optimize product positioning across diverse regions-Product Strategy: Defined business objectives, aligned product features with user needs, and prioritized development initiatives, accelerating market entry and enabling scalability-Marketing and User Acquisition: Developed comprehensive go-to-market strategies and a sales funnel, and led top-of-the-funnel user acquisition efforts through marketing campaigns, resulting in enhanced brand visibility and 15K new users per month-Financial Management and Fundraising Support: Created budgets, streamlined financial processes, and supported the preparation of fundraising materials like pitch decks and metrics, contributing to the successful raising of seed funding-Product Launch: Coordinated the launch of the self-guided audio tour segment, analyzing results to identify product-market fit challenges and redefine future product strategies.
Education
Baruipur High School (WBBSE)
Secondary School Certificate (10th)
2016 — 2017
The Bhawanipur Education Society College
Bachelor of Business Administration - BBA, Marketing/Marketing Management, General
2019 — 2022
Jadavpur University
PGDMC
Baruipur High School (WBCHSE)
Higher Secondary School Certificate (12th), PCMB
2017 — 2019
University of Calcutta
Bachelor of Business Administration - BBA, Business Management, Marketing
2019 — 2022
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