Pranitha Koppula

WORK HISTORY

EDUCATION

ABOUT PRANITHA KOPPULA

Metrics driven product management leader with distinctive experience in ecommerce, technology, consumer experience, ad tech, analytics, and an MBA from top tier B-Schools. Proven track record of success. Detail-oriented team player and quick learner with excellent analytical skills. Proven cross functional leader with experience in online consumer facing products across devices. Experience: • Manage multiple large scale high visibility initiatives for Gap’s 13 ecommerce websites across the globe (Gap, Old Navy, Banana Republic, Athleta) to provide best in class omni channel consumer experience. • Build new products, plan and execute product roadmap in line with strategy (based on user behavior and client needs), working across functions to drive A/B tests to improve product monetization and consumer experience (based on data driven insights), and co-lead external publisher growth strategy to help drive overall product management for auto insurance vertical at QuinStreet. • Responsible for business intelligence analysis, gap and impact analysis, metrics and reporting and providing insights and recommendations for optimizing costs and improving efficiency at Polycom. • Strong technical experience coupled with experience with big data and Tableau Desktop. Education: • MBA from IE Business School (ranked 7th world-wide by QS) and UCLA Anderson School of Management. • Lifetime member of Beta Gamma Sigma honor society and top 5%(Rank 12) in the class of 260. • Strategic brand management project in collaboration with Taco Bell’s senior marketing team. • Received fellowship from IE and as an IE fellow, authored and managed IE\'s blog for MEA. • Graduated from Bachelors in Technology with honors. Specialties: Product Management Strategy and Analytics