Pranav P Pillai
Senior Area Sales Manager | Britannia | Ex- State Head | Ex- PhonePe | Ex- ITC | FMCG | Fintech | Alco Beverages | IT
- Role
- Senior Area Sales Manager at Britannia Industries Limited
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Pranav P Pillai
Pranav is a Sales & Marketing Management Professional with 8.5 years of managerial and…
Experience
Senior Area Sales Manager
Feb 2025 — Present · Bengaluru, IN
Leading the entire Sales and Distribution vertical for Britannia in Bangalore Metro across all FMCG categories - Biscuits, Cakes, Rusk, Cheese, Beverages, Wafers, Croissant, Snacking, etc. Major brands include Good Day, Bourbon, 50-50, Marie Gold, Milk Bikis, Tiger, Nutrichoice. Directly handles a business volume of nearly 250 Cr Annual Turnover; with a direct team size of 10 ASEs, 18 Authorised Distributors, 100+ Salesmen, and other cross-functional teams like Merchandising, Business Development, Logistics, Trade Marketing, Branding, HR, etc. Key roles and responsibilities include Channel S&D Operations, Leadership & Team Management, Communication & Negotiation, IT Proficiency & Process Management, Commercial Acumen, Market Execution & Business Development, Talent Management & Development, Sales Budgeting & Planning, Consumer & Market Issue Resolution. Sales Infrastructure and Performance Management: Develop and implement S&D plans, quarterly phasing, and PJP at the regional level to drive growth through A/W or Distributor appointments. Recruit and evaluate A/W candidates based on financial strength, infrastructure, and market alignment with Britannia\'s vision. Lead and coach TSIs, track sales efficiency, and ensure field force activity aligns with business goals. Logistics & Supply Chain Coordination: Manage downstream logistics, ensuring product availability, timely deliveries, and resolving A/W receivables issues. Sales & Operations Planning & Market Activation: Review S & OP docket, optimize trade promotions, and execute marketing initiatives. Manage trade promotions and visibility for Key/General Trade accounts. Business Solution Development & Budgeting: Contribute to system automation, assist with regional sales planning, and provide input on annual budgeting and sales forecasting.
Education
Vimala Central School, Kerala, India
High School
1998 — 2010
FORE School of Management, New Delhi
Post Graduate Diploma in Management, Marketing & IT
TKM College of Engineering , Kollam
Bachelor's Degree, B.Tech in Computer Science & Engineering
2010 — 2014
Nanyang Technological University Singapore
International Immersion Programme, International Marketing
2017 — 2017
Skills
- Editing
- Microsoft Word
- Java
- Strat
- Customer Service
- Mysql
- Leadership
- Film Marketing
- Marketing Strategy
- Search Engine Optimization (SEO)
- Social Media Marketing
- Powerpoint
- Microsoft Excel
- Content Marketing
- Online
- Public Speaking
- Oracle Sql Developer
- Google Adwords
- Marke
- Online Marketing
- Teamwork
- Html
- Microsoft Office
- Online Advertising
- Negotiation
- English
- Facebook Marketing
- Windows
- Marketing
- Content Management
- Social
- C++
- Adsense
- Management
- Video Production
- Poster Design
- C
- Programming
- Social Media
- Microsoft Powerpoint
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