Pranav Shashidhar

About Pranav Shashidhar

I build products that solve real problems — with AI at the core of how I think, prototype, and ship.Right now I\'m building NorthSignal, a multi-model AI chat platform that intelligently routes conversations to the best model across OpenAI, Claude, and Gemini with unified memory and context awareness. I built the full stack — React frontend, n8n orchestration backend, Supabase database with vector search and RAG — and launched public beta in under two weeks. I built it using Claude Code, Google Stitch, Google Antigravity, ChatGPT, Gemini, n8n AI, and multi-agent development workflows with API integration across OpenAI, Anthropic, and Google models. I identify problems, gather user feedback, make hard prioritization calls, and ship.By day, I\'m a Capital Project Manager at Chevron Phillips Chemical running a $20M+ portfolio of projects at one of the largest petrochemical plants in the country. I manage cross-functional teams of up to 200 people, own engineering, procurement, finance, and execution, and have driven multimillion-dollar outcomes — including a self-initiated project that saves $1.9M annually. I championed AI tool adoption site-wide and earned a Keystone Award from company executives for process innovation.I\'ve also spent 7+ years as Founder of Paragon Flow, where I\'ve helped 100+ small business clients across 11 countries build their digital presence, scale operations, and grow revenue. I\'ve helped a client go from zero to $10M in a year. I understand seller pain points because I\'ve lived them — as a founder, as a consultant, and as someone who believes economic empowerment starts with giving people the tools to compete.What drives me: using AI not as a novelty, but as an extension of human capability — to make real decisions faster, build real products better, and create real access for people who need it.

Experience

1. Founder

   Paragon Flow

   Jun 2018 — Present · US

   Founded and grew a digital services company serving 100+ clients across 11 countries — helping small businesses and startups build their online presence, scale operations, and compete in their markets· Helped a client scale from zero to $10M revenue in one year through end-to-end marketing strategy, digital brand building, and operational consulting· Operate as a full-service growth partner for SMB clients: website development, digital marketing (PPC, SEO, content), business plan consulting, financial modeling, client funnel design, and technology stack selection — including helping clients implement tools like Square for payments and commerce· Built and managed a team of up to 20 people including a summer internship program for Purdue students in sales and marketing; currently consulting for select clients on a fractional basis· Integrate AI across all workflows: market research and competitive analysis, brand development, website creation, PPC campaign optimization, and data-driven decision making using A/B testing, conversion analytics, and financial modeling· Deeply familiar with the seller experience — from bootstrapping with no investment to managing client pipelines, selecting commerce tools, and solving the daily operational challenges that sellers and small business owners face

Education

• Brookfield Central High School

  High School Diploma

  2014 — 2018

• Purdue University

  Bachelor of Science - BS, Electrical and Electronics Engineering

  2018 — 2023