Prakash Kumar

Experience

1. Digital Marketing

   Sankhyana Consultancy Services Pvt. Ltd.

   Apr 2019 — Present · Bengaluru, IN

   Digital Marketing Executive | Sankhyana | Data Science CoursePassionate digital marketer and data enthusiast, currently leveraging my skills as a Digital Marketing Executive at Sankhyana. Combining my expertise in digital marketing with a strong foundation in data science, I strive to create data-driven strategies that deliver measurable results.Experience:Digital Marketing Executive | Sankhyana |[2014]- Develop and execute digital marketing campaigns across various channels, including search engine marketing (SEM), social media, email marketing, and content marketing.Utilize data analytics tools to measure campaign performance, track key performance indicators (KPIs), and derive actionable insights for campaign optimization.Collaborate with cross-functional teams to ensure alignment between marketing initiatives and business objectives.Conduct market research and competitor analysis to identify trends, target audience segments, and new opportunities.Continuously explore emerging digital marketing trends and technologies to enhance campaign effectiveness.Education:Data Science Course |[Sankhyana Consultancy Services Pvt. Ltd.]|[Year]Gained comprehensive knowledge and hands-on experience in data science concepts, statistical analysis, machine learning, and data visualization.Developed expertise in programming languages such as Python and R, as well as data manipulation and analysis using tools like SQL and Excel.Skills:Digital Marketing StrategySearch Engine Marketing (SEM)Social Media MarketingEmail MarketingContent MarketingData Analysis and VisualizationStatistical AnalysisMachine LearningProgramming (Python, R)Market Research