Prajakta Powdwal
Executive Vice President Strategic Planning @Ogilvy
Mumbai, MH, IN
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WORK HISTORY
Oct 2022 — Present
Executive Vice President Strategic Planning @Ogilvy
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Mumbai, IN
EDUCATION
2000 — 2002
University of Mumbai
Master of Management Studies (MMS), Marketing
SKILLS
Brand EquityMarket ResearchRetail DesignMarketing ManagementBrand ManagementCross-Functional Team LeadershipMarketing StrategyCompetitive AnalysisConsumer InsightBrand Vision PlanningBusiness StrategyBrand BuildingTeam ManagementProduct LaunchManagementBrand DevelopementMarketing ResearchBrand Equity ManagementRural MarketingBrand ActivationMarketing Communications
ABOUT PRAJAKTA POWDWAL
I am an experienced consumer insights and brand strategy specialist with over 18 years of experience on diverse FMCG categories viz. Beauty & Personal Care, Food & Beverages and Household care across several ethnicities.My forte lies in gleaning actionable insights that translate to winning marketing/brand strategy.Key skills: consumer insights, brand and marketing strategy, communication mix strategy
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