Pragya Mishra

Associate Manager - Digital Marketing @TBO.COM

New Delhi, DL, IN
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WORK HISTORY

Dec 2023 — Present

Associate Manager - Digital Marketing @TBO.COM

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Lead branding campaigns in new and existing regions (majorly MEA, LATAM, and APAC) to expand market presence- Manage end-to-end social media strategy, ensuring brand consistency and engagement across platforms- Oversee global paid campaigns, optimizing performance for cost-effective customer acquisition- Develop and execute strategic media partnerships to enhance brand reach and visibility- Utilize data-driven insights to refine campaign strategies and maximize ROI- Oversee social media strategy for Jumbonline, an acquired brand of TBO.COM, ensuring consistent brand presence.

EDUCATION

2020 — 2022

SVKM's Narsee Monjee Institute of Management Studies (NMIMS)

Master of Business Administration - MBA, Marketing Management

2015 — 2018

PGDAV College

B.Com, Business/Commerce, General

SKILLS

Microsoft ExcelPowerpointElisaTeam PlayerLife SciencesBiochemistryDiabetesBiotechnologyMolecular BiologyPolymerase Chain Reaction (Pcr)DnaAgribusinessSds-PagePcrSocial ServicesMicrobiologyTeamworkTeam ManagementMicrosoft WordCell CultureBioinformaticsManagementQuality AssuranceMicrosoft OfficeGeneticsResearch

ABOUT PRAGYA MISHRA

Once upon a time, I stumbled upon marketing, and it became my greatest passion. What started as a content marketing journey evolved into a full-fledged digital marketing career - one of the best decisions I ever made. From working with businesses across India, the USA, the UK, Canada, and Croatia to leading global paid campaigns and brand expansions at TBO.COM, I’ve honed my expertise in: End-to-End Social Media Management – Strategy, execution & growth Performance Marketing & Paid Ads – Cost-effective campaigns that drive results Brand Positioning & Growth Strategies – Establishing authority in new markets LinkedIn Personal Branding – Helping professionals & businesses amplify their voicePreviously, I built a strong foundation as a Solopreneur/Freelance Marketing Consultant, helping brands grow organically and through paid media. Later, I transitioned into B2B marketing, specializing in brand storytelling, content strategies, and audience engagement. Let’s Connect!If you\'re looking for insights on social media growth, paid ads, or personal branding, let’s chat! Whether it’s strategizing for your business or unlocking LinkedIn’s potential, I’m happy to help. DM me or drop me an email at 0••••••••@gmail.com

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