Prachi Gupta
Creative Director at Wellbeing Nutrition | Ex- McCann, TBWA\\, Heads Up For Tails
- Role
- Creative Director at Wellbeing Nutrition
- Location
- New Delhi, DL, IN
- LinkedIn followers
- 500 followers
About Prachi Gupta
With a Bachelor\'s degree in Journalism and Mass Communication from AMITY University, I am a Creative Group Head at Digitas India, one of the leading digital marketing agencies in the country. I have a passion for creating impactful and innovative campaigns that connect with the audience and drive business results. I have won multiple awards, including the Kyoorius Young Blood and the Abbys, for my work in branding, advertising, and creative writing.As a Creative Group Head, I lead a team of talented copywriters and work with cross-functional partners to deliver award-winning campaigns for clients such as NIVEA, boAt, myTrident, and Crocs. I spearheaded the launch of a metaverse campaign, the first of its kind in India, that generated buzz and engagement for boAt, a top audio-wearable brand. I also mentor junior writers and help them grow and develop their skills. I am motivated by the challenge of finding creative solutions to complex problems and the opportunity to collaborate with diverse and talented people. I bring a fresh and unique perspective to my work, drawing from my education and experience in journalism and mass communication.
Experience
Creative Director
Nov 2024 — Present · Gurugram, IN
Education
AMITY University Gurgaon
Bachelor's degree, Journalism and Mass communication
2013 — 2016
Birla Vidya Niketan
High school
1998 — 2012
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