Prabakaran U
Deputy Manager - Digital Marketing at Pon Pure Chemicals Group | E-commerce Strategist | Performance Marketing | Social Media Manager | Lead generation
- Role
- Manager - Digital Marketing at Pon Pure Logistics Expres
- Location
- Chennai, TN, IN
- LinkedIn followers
- 500 followers
About Prabakaran U
Digital Marketing Specialist | AI-Driven Growth | B2B & B2C Marketing | Chemical & Tech DomainSeasoned Digital Marketing Professional with 9+ years of experience in building and executing ROI-driven marketing strategies across SEO, SEM, SMM, Email, and WhatsApp Marketing - currently driving growth at Pon Pure Chemicals Group.I specialize in generating high-quality, sales-ready leads and working closely with sales teams to improve conversions, deal closures, and revenue. My core strength lies in delivering better leads that convert faster, not just higher lead volume.Additionally, I leverage #AItools and AI-based graphic design to improve campaign performance, creative quality, speed, and cost efficiency. Search Engine Optimization (SEO)On-Page & Off-Page SEO | Technical SEO | XML Sitemap | Robots.txt | Schema Markup | Local SEO | YouTube SEO | AMP | Google Business Profile (GMB)| Keyword Research | Link Building | Competitor Analysis | SERP Growth Search Engine Marketing (SEM / Performance Marketing)ROI-driven campaigns across:Google Search Ads | Display Ads | Discovery Ads | Shopping Ads | YouTube Ads | Amazon Ads | Remarketing | Affiliate #MarketingStrong expertise in CPC, CPM, CPA models and ad #network optimization. Social Media Optimization (Organic)Organic brand building and community growth on:Facebook | Instagram | YouTube | X (Twitter)|@LinkedIn | Quora Core Strengths AI-driven lead generation & optimization Delivering #sales ready leads to improve closing ratios Funnel creation & lead nurturing A/B testing & CRO Long-term content planning & product #branding Domain ExpertiseB2B & B2C Marketing | Chemical Product Marketing | Tech Marketing | Logistics & Industrial Services
Experience
Manager - Digital Marketing
Jan 2023 — Present · IN
Managed digital marketing activities by leveraging Search Engine Marketing / Search Engine Optimization.Promoted brand through digital marketing and solidified online presence.Administered market research to identify branding opportunities and track media coverage.Working with developers to improve website speed and usability.Supervising the development of impactful advertisements to target potential customers.
Education
University of Madras
Bachelor of Commerce (BCom), Computer Application
2008 — 2011
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