Prashant Purushothaman

About Prashant Purushothaman

An energetic professional with a proven career than spans administration, business development and strategy, operational efficiency, business processes & product development. Harnesses over 21 years of tactical corporate business, internet, media and entertainment industry experience to strengthen firms business and product development, operations, strategy, finance and customer relations interests.Committed to regulatory adherence, transparency, competitive negotiations and process improvements. Methodical, thorough and analytical. Harnesses logic to consider issues from all side and uses data and facts to support decisions. Contract Life Cycle Management: In-depth knowledge & experience in Broadcast Management System, Digital Asset Management, Content Management, Contracts Rights & Royalty Management and Workflow systems development and integration. Involved in consulting of end to end digital transformation of a publishing company from digitization, Taxonomy, DAM, content management to distribution with integration to CRM, Ad server and Web Content Management with Media Loyalty Solution.Thorough knowledge of current digital entertainment landscape with multiple distribution models for New media & Online Broadcasters.Robotic Process Automation: Automation of End to End Processes for the Media industry.Part of the core team, Implemented SAP FICO module for India/ Singapore offices. Specialties: Broadcast Management System,DAM, CMS, Contracts & Rights Management system, Metadata Management, Loyalty Management, Print Publishing & New Media companies, Web Analytics, Online Ad Sales, Audience ManagementOracle Certified Professional (9i DBA), New Business Development Pre-sales Account Management Business Strategy Strategic Partnerships Business Relationship Management Problem Solving Analytical Abilities Management Consulting Consultative Selling

Experience

1. Vice President IT

   Disney Star

   Dec 2016 — Present · Mumbai, IN

Education

• Nagpur University

  Bachelor of Engineering (BE)

  1993 — 1997

• Vivek Vidyalaya

  HSC

  1978 — 1991

• University of Nagpur

  Bachelor of Engineering, Electronics

  1993 — 1997

Skills

• Consulting
• Business Relationship Management
• Business Strategy
• Account Management
• Digital Asset Management
• Customer Relationship Management (Crm)
• Business Intelligence
• Pre-Sales
• Management
• Outsourcing
• Oracle
• Requirements Analysis
• Project Management
• Business Analysis
• Content Management
• Mobile Marketing
• Entrepreneurship
• New Media Strategy
• Strategy
• Vendor Management
• Digital Media
• Partner Management
• Broadcast
• Business Planning
• Leadership
• Business Development
• New Business Development
• Digital Marketing
• Management Consulting
• Channel
• Marketing Strategy
• Sme
• Cms
• Project Planning
• Stakeholder Management
• Web Analytics
• Erp
• Software Development
• Business Process
• Digital Strategy