Pooja Iyer Mukherjee

About Pooja Iyer Mukherjee

I serve as a discreet strategic advisor to leaders navigating moments of consequence. Whether I am facilitating a high-stakes acquisition or architecting a global brand narrative, I provide the surgical insight required to control the environment and drive exponential growth.While my high-level counsel is always delivered personally for absolute privacy, I direct a specialized, elite team to power my execution arms in media and branding.My Five Strategic Pillars:1. Strategic Advisory to Leaders I provide judgment-led counsel for founders and CEOs. I act as a \"shadow board,\" offering neutral, high-friction problem solving for organizational shifts and market entry.2. Mergers & Acquisitions I facilitate high-value exits and strategic acquisitions. From packaging assets to B2B negotiation, I maximize enterprise value and ensure seamless deal closure across corporate and real estate sectors.3. Business Scaling I move enterprises from steady-state to exponential growth.My Impact: I delivered a 28.75% increase in profitability for a SaaS firm and scaled a regional training group into a top-tier private university with admissions.4. Reputation & Media Management (Political & Institutional): I protect the authority of political leaders and parties during high-stakes transitions. Directing an elite execution team, I manage media relations and sentiment analysis to ensure my clients own the narrative.5. Social Media Branding (Political & Personal): I build digital influence and institutional authority. I leverage deep-dive demographic mapping to transform digital presence into a strategic asset for mobilization and public perception.Battle-Tested ExcellenceExecution: I have successfully closed 100+ high-value projects and complex B2B negotiations.Global Leadership: I managed a global remote workforce with 100% retention through the pandemic.Academic Foundation: MSc in Innovation Management and Entrepreneurship (First Class), The University of Manchester.Connect with Me: If you are preparing for a strategic exit, navigating a merger, or looking to scale your enterprise value, I invite you to a confidential conversation.

Experience

1. Director Marketing Communications

   Webguru Infosystems Pvt. Ltd

   Sep 2018 — Present · IN

   As the Director of Marketing for a SaaS company, I was responsible for positioning the company in a highly competitive market, improving team quality, and creating a new customer demographic for the firm. I achieved these goals by revamping the brand\'s look and feel, introducing remote hiring, and digitalizing small unorganized businesses. With a focus on growth marketing and local SEO, I created a new consumer market in the real estate sector and developed a series of workshops to help small businesses improve consumer experiences. Notably, I introduced Angular Js Development as an agency service, led internal branding through extensive video marketing, and increased profitability by 28.75%. With a team of over 53 skill-based remote workers, I successfully executed 101+ client projects while maintaining 100 percent workforce and zero pay cuts during the pandemic.

Education

• Modern High School For Girls

  Secondary and Higher Secondary Levels, Commerce

• Heritage Institute of Technology

  Master of Computer Applications - MCA, Computer Programming, Specific Applications

• Jadavpur University

  Bachelors In Commerce with Honors, Management, Accountancy

• The University of Manchester

  MSc in Innovation Management and Entrepreneurship, Business, Management, Marketing, and Related Support Services