Pooja Mishra
Marketing Specialist Lenskart | Brand Marketing | Digital Marketing | Influencer Marketing | Collaborations
- Role
- Marketing Specialist at Lenskart.com
- Location
- Gurugram, HR, IN
- LinkedIn followers
- 500 followers
About Pooja Mishra
Dynamic and impact-driven marketing leader with 6+ years of experience across brand marketing, influencer strategy, and digital innovation-blending powerful storytelling with a data-first mindset to drive both consumer love and business growth.I’ve led high-impact brand and growth initiatives at some of India’s most influential companies, including Lenskart, The Good Glamm Group,Hakuhodo, India Today Group — crafting high-conversion strategies and executing integrated campaigns across digital, social, influencer, and offline channels.My expertise includes:• Brand Marketing & Creative Strategy• Influencer & Celebrity Collaborations• Content-Led Performance Marketing• Full-Funnel Campaign Planning (ATL, BTL & Digital)• D2C Growth & Community BuildingFrom launching new product categories to shaping cultural conversations, I bring a strong grasp of consumer insights, digital behavior, and platform trends.I operate at the intersection of creativity and performance,with a keen eye on brand building,ROI, and lasting impact.Let’s connect.
Experience
Marketing Specialist
Sep 2022 — Present · Gurugram, IN
Education
India Today Media Institute
Diploma, Broadcast Journalism
2018 — 2019
Amity University Rajasthan, Jaipur
bjmc, Communication, Journalism, and Related Programs
2014 — 2017
MICA | The School of Ideas
Advertising Management and Public Relations
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