Pooja Korani

Experience

1. Software Engineer

   Meta

   Apr 2025 — Present · Menlo Park, CA, US

   Designed, developed and optimized Android features in the Facebook app using Kotlin and Java, improving media creation flows, performance and post-share experience for millions of global users- Led multiple end-to-end A/B experiments from hypothesis to launch, delivering statistically significant improvements in core engagement metrics including click-through rate (CTR), feature entry rate, post creation rate, and Story Views volume- Analyzed experiment data post-public testing to identify winning variants, produced insights across metrics, and presented recommendations to PMs and Data Scientists, driving multiple feature launches and defining follow-up experiment proposals- Implemented major UI/UX refreshes across key creation surfaces, including the Major Life Events experience and music entry controls in Stories, increasing CTR and creating a smoother, more friction-free posting experience on Android- Delivered backend improvements using PHP and GraphQL to simplify media eligibility rules and fetch paths, shifting logic server-side, minimizing Android/iOS code forks and enabling faster iteration.

Education

• Santa Clara University

  MS in Computer Science and Engineering

• Pandit Deendayal Energy University

  Bachelor of Technology - BTech, B.tech in electrical engineering

  2016 — 2020