Pooja Gupta

Experience

1. Product Manager (Gm)

   Schneider Electric

   Jan 2023 — Present

   Leading Global Customer Community platformResponsible for roadmap and strategy of Community platform, including UX, ideations, new features launch, content onboarding and integration ofIDMS, support, case management and marketing toolsLeveraged analytics to redesign homepage by building interaction-focused guided UI and improved user engagement from 8% to 40%Increased (organic) community subscriptions by 500% from 500/month to 3K/month by simplifying the journey and intuitive entry-points.Led and defined the personalized journeys for customers, partners, and channel programs improving the overall engagement by 20% and average time spent by 13%.Led the simplification of registration process to improve platform adoption by resolving abandonment of user registrations, resulting in 87%registration completion rate.Built content metering, gating and email interceptors to increase 12% MAU and 20% RAU.Created an automatic permission management system for automatic creation and assignment of roles to private communities by leveraging the userdata from centralized IDMS, making the private communities launches faster Collaborated with cybersecurity and privacy teams (DPO) to ensure security and GDPR compliance.Contract Management - Refined the vendor and platform contracts and negotiated 10% savings (150K EUR).Enhanced productivity with MS Copilot to generate insights from customer feedbacks, reporting, manage meeting and communicationsCollaborated with different teams (BU leads, country CS & Q leads, sales and marketing) to build the cross platform experience and adoption byimplementing new journeys, launching campaigns and implementing features with SEO compliance.

Education

• Vellore Institute of Technology, Vellore

  Bachelor of Technology - BTech, Information Technology

  2008 — 2012

• INSEAD

  Transforming Leadership