Pooja Basu
Chasing the next cultural zeitgeist Ex - Star TV & Diageo | HP Brand & Growth Leader | Storytelling Strategist | Driving Impact through Culture, Creativity & Data
- Role
- Principal - Consumer Marketing Leader at HP
- Location
- Delhi, DL, IN
- LinkedIn followers
- 500 followers
About Pooja Basu
I’m a consumer marketing leader with 14+ years of experience across HP, Diageo and…
Experience
Principal - Consumer Marketing Leader
Nov 2024 — Present
Education
Indian School of Business
Master of Business Administration (M.B.A.), Marketing/Marketing Management, General
2015 — 2016
St. Xavier's College (Autonomous), Kolkata
Bachelor of Commerce - BCom, Marketing
2008 — 2011
Skills
- Business Development
- Sales Management
- Product Development
- Team Management
- Strategic Planning
- Social Media
- Social Entrepreneurship
- Fundraising
- Marketing Strategy
- Luxury Goods
- Product Marketing
- Consumer Behaviour
- Social Media Marketing
- Process Improvement
- Retail Sales
- Marketing
- Entrepreneurship
- Market Research
- Leadership
- Store Operations
- Customer Service
- Management
- Team Building
- Microsoft Office
- Sales
- Product Management
- Luxury Brand Marketing
- Project Management
- Consumer Products
- Event Management
- Consumer Relations
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